Executive, Marketing Communications (3 - 6 months contract)

STRAITS RETAIL PROPERTY MANAGEMENT SERVICES PTE. LTD.; Singapore; On-site; SGD 42,000 - 66,000; Full time

Job summary

STRAITS RETAIL PROPERTY MANAGEMENT SERVICES PTE. LTD. is seeking an Executive, Marketing Communications (Loyalty Marketing) to support a full-scale loyalty programme, manage partnerships and drive member engagement.

The role covers activation management, rewards catalogue oversight, marketing automation, reporting, vendor coordination, and agency collaboration to produce campaign collateral.

Qualifications

• Degree in Marketing or equivalent with relevant loyalty programme experience.
• Proven track record in securing and managing an affiliate partnership network.
• Solid knowledge of integrated marketing disciplines.
• Excellent communication across levels and stakeholders.
• Proactive, capable of driving projects and campaigns under pressure.
• Autonomous with strong collaboration across teams.
• Experience in copywriting and designing marketing collaterals.
• Proficiency in Photoshop, Illustrator and Canva.
• Experience in data analysis and deep learning.

Responsibilities

• Support end-to-end marketing activations to drive acquisition, loyalty, engagement and spend.
• Manage rewards catalogue uploads, validity, publicity assets and stakeholder coordination.
• Support marketing automation setup, deployment and monitoring of loyalty campaigns.
• Prepare weekly and monthly tracking reports based on pre-determined filters.
• Monitor loyalty programme enquiries channels and respond promptly.
• Submit and track purchase orders and invoices.
• Liaise with vendors for system fixes and user troubleshooting.
• Collaborate with agencies to produce campaign collaterals and media buys.

Skills

Loyalty marketing

Affiliate partnerships

Data analysis

Campaign management

Stakeholder management

Copywriting

Project coordination

Education

Degree in Marketing

Tools

Photoshop

Illustrator

Canva

Job description

Executive, Marketing Communications (Loyalty Marketing)

We are looking for a suitable candidate to support a full scale loyalty programme which includes the management of membership acquisition, cross partnerships, integrated membership marketing, data analysis and budget tracking.

The candidate will:

• Support all end-to-end marketing activations with the objectives of driving acquisition, loyalty, engagement and spend


• Manage overall rewards catalogue, including but not limited to uploading and tracking of rewards and deals, their validity, management of all corresponding publicity assets, and coordination with stakeholders


• Support all marketing automation functions such as setup, deployment and subsequent monitoring of all loyalty marketing campaigns


• Responsible for the preparation of weekly and monthly tracking reports based on pre-determined filters


• Daily monitoring of the loyalty programme enquiries channels, and act as the point of contact to ensure prompt and effective response and resolution


• Submit and track purchase orders and invoices


• Daily liaison with vendor(s) to support any system fixes and/or user troubleshooting, where required


• Conceptualise and liaise with respective agencies to produce campaign collaterals and media buy

Requirements

• Degree in Marketing or equivalent, with a minimum 1to 2 years of relevant experience in supporting full-scale loyalty programme(s)


• A track record of securing and managing an affiliate partnership network


• Possess detailed knowledge of integrated marketing disciplines


• Articulate, with strong communication skills to converse with stakeholders across different levels


• Positive disposition, ability to drive projects and campaigns, and a can-do attitude


• Able to work independently and under pressure in a fast-paced environment


• Strong stakeholder management skills to leverageknowledge potential across teams and develop synergies


• Experience in basic copywriting and designing ofmarketing collaterals


• Basic proficiency in Photoshop, illustrator and Canva


• Experience in data analysis and deep learning