Enterprise Customer Marketing & Executive Engagement Lead

Singtel

Singapore

On-site

Confidential

Full time

14 days+
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Job summary

Singtel is seeking a Customer Marketing Manager to translate marketing priorities into high-impact customer engagement programmes. You will connect enterprise activations with senior-leader platforms, collaborating with Sales, CST, Enterprise Product and leadership to ensure purposeful engagements and measurable outcomes.

You will drive end-to-end customer events, executive forums and roundtables while capturing Voice of Customer insights to shape GTM messaging and future programmes.

Qualifications

  • Minimum 6–9 years of experience in B2B customer marketing, executive engagement and events.
  • Experience translating marketing priorities into actionable engagement programmes.
  • Strong written and verbal communication, with executive briefing skills.

Responsibilities

  • Develop and execute integrated customer engagement plans aligned to growth priorities.
  • Lead CE/CXO and senior-leader engagement through CAC sessions and executive forums.
  • Plan and deliver customer events, workshops, roundtables and exhibitions end-to-end.
  • Capture insights and translate into actionable GTM messaging and programs.
  • Maintain governance, dashboards and follow-through on leads and opportunities.

Skills

B2B marketing
Executive engagement
Event management
Stakeholder management
Programme management
AI tools familiarity

Education

Bachelor’s degree in Marketing/Business/Communications

Tools

Salesforce
Marketing automation
Event platforms
Customer data tools

Job description

Singtel is seeking a Customer Marketing Manager to translate marketing priorities into high-impact customer engagement programmes. You will connect enterprise activations with senior-leader platforms, collaborating with Sales, CST, Enterprise Product and leadership to ensure purposeful engagements and measurable outcomes.

You will drive end-to-end customer events, executive forums and roundtables while capturing Voice of Customer insights to shape GTM messaging and future programmes.

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