Enterprise/Application Architect

SAKSOFT PTE LIMITED; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

SAKSOFT PTE LIMITED is seeking an Enterprise/Application Architect with 15+ years of experience to lead MarTech and enterprise integration across markets. You will define target-state architecture for marketing technology, CDP, personalization engines, data governance, and cloud platforms, while guiding cross-functional teams and senior stakeholders.

The role requires strong leadership, architectural governance, and proven ability to drive large-scale modernization, multi-country programs and

Qualifications

• Minimum 15 years of experience in enterprise technology delivery or platform architecture.
• At least 8 years in Marketing Technology, Customer Engagement, CRM or Marketing Automation architecture.
• Proven track record defining and implementing enterprise-scale MarTech strategies in large institutions or multinational organizations.
• Strong experience in platform modernization, architecture transformation and cloud adoption.
• Deep understanding of customer engagement ecosystems, journey orchestration and data management.

Responsibilities

• Define and own the target-state architecture and technology roadmap for the MarTech ecosystem across markets.
• Act as the principal architecture authority for marketing automation platforms, CDP, personalization engines, and campaign delivery solutions.
• Drive the future-state vision for real-time personalization and omni-channel marketing capabilities.
• Develop architecture blueprints, reference architectures and technology standards.
• Lead evaluation, selection and adoption of strategic MarTech platforms and technologies.
• Collaborate with business, Data & Analytics, Infrastructure, Security and Risk teams to define scalable solutions.
• Design end-to-end customer engagement ecosystems and integration patterns across Core Banking, CRM, Data Lake and APIs.
• Govern architecture reviews to ensure alignment with long-term objectives and regulatory requirements.
• Provide technical leadership and mentorship to solution architects and delivery teams.
• Lead proofs-of-concept and vendor collaboration to maximize platform value.

Skills

Marketing Automation

Customer Engagement

SFMC

Adobe Campaign

Adobe Journey Optimizer

Braze

Pega CDH

SAS CI

Unica

Oracle Responsys

AEP

CDP

Adobe Analytics

GA360

Customer 360

Real-time Profiles

AI Personalization

TOGAF

Cloud Architecture

API & Events

Data Lake / Mesh

Microservices

Security & Governance

Education

Bachelor's degree in CS/IT/Engineering

Postgraduate qualifications in Tech/Architecture/Business

Job description

Experience : 10+ Years

Role : Enterprise/Application Architect

Key Skills:

Marketing Automation & Customer EngagementPlatforms

• Salesforce Marketing Cloud (SFMC)
• Adobe Campaign Classic / Standard
• Adobe Journey Optimizer
• Braze
• Pega Customer Decision Hub
• SAS Customer Intelligence
• Unica
• Oracle Responsys

Data, Analytics & Personalization

• Adobe Experience Platform (AEP)
• Customer Data Platforms (CDP)
• Adobe Analytics
• Google Analytics 360
• Customer 360 architectures
• Real-time Customer Profiles
• AI-driven personalization and recommendation engines

Enterprise Architecture & Integration

• TOGAF and Enterprise Architecture methodologies
• Cloud Architecture (AWS, Azure, GCP)
• API and Event-Driven Architectures
• Data Lake and Data Mesh architectures
• Microservices and Integration Platforms
• Security, Data Governance and Privacy-by-Design principles

Responsibilities:

• Define and own the target-state architecture, technology strategy and architecture roadmap for the bank's Marketing Technology (MarTech) ecosystem across all markets and business segments.
• Act as the principal architecture authority for marketing automation platforms, customer engagement solutions, customer data platforms (CDP), personalization engines, digital channels and campaign delivery solutions.
• Drive the future-state vision for customer engagement, omni-channel marketing, real-time personalization and AI-driven marketing capabilities.
• Develop architecture blueprints, reference architectures and technology standards aligned with enterprise architecture principles, security standards, data governance policies and regulatory requirements.
• Lead the evaluation, selection and adoption of strategic MarTech platforms and technologies that support the bank's digital transformation objectives.
• Partner closely with business stakeholders, Digital Banking, Data & Analytics, Customer Experience, Infrastructure, Security and Risk teams to define scalable enterprise solutions.
• Architect end-to-end customer engagement ecosystems across customer data platforms, campaign management, journey orchestration, consent management, customer analytics and channel delivery platforms.
• Establish integration patterns between MarTech platforms and enterprise systems including Core Banking, CRM, Data Lake, Enterprise Data Platforms, Digital Channels, APIs and GenAI solutions.
• Drive architecture governance and design reviews to ensure solutions remain aligned with long-term strategic objectives, scalability requirements and operational excellence standards.
• Provide technical leadership and mentorship to solution architects, technical leads and delivery teams across multiple programs.
• Lead proof-of-concepts, technology evaluation and assessments and innovation initiatives to evaluate emerging technologies within the MarTech landscape.
• Collaborate with vendors and strategic partners to influence product roadmaps and maximize value from platform investments.
• Ensure architectural decisions support resilience, performance, security, compliance and future business growth.
• Act as a trusted advisor to senior leadership and provide executive-level recommendations on technology investments, risks, opportunities and transformation initiatives.

Requirements:

Education:

• Bachelor's Degree in Computer Science, Information Technology, Engineering or a related discipline from a recognized university.
• Postgraduate qualifications in Technology, Architecture or Business Management will be advantageous.

Essential:

• Minimum 15 years of experience in enterprise technology delivery, solution architecture or platform architecture roles.
• At least 8 years of dedicated experience in Marketing Technology (MarTech), Customer Engagement, CRM or Marketing Automation architecture.
• Demonstrated experience defining and implementing enterprise-scale MarTech strategies within large financial institutions, telecommunications companies, digital enterprises or multinational organizations.
• Proven track record in leading large-scale platform modernization, architecture transformation and cloud adoption initiatives.
• Deep understanding of customer engagement ecosystems, customer journey orchestration, campaign management, personalization and customer data management.
• Strong knowledge of enterprise architecture frameworks, architecture governance and technology road mapping.
• Ability to engage and influence senior business and technology stakeholders including executive leadership.
• Strong analytical and problem-solving skills with the ability to balance business objectives, customer experience, technology capabilities and regulatory requirements.
• Experience operating in complex, multi-country and highly regulated environments.
• Excellent communication, presentation and stakeholder management skills.
• Ability to work independently and provide strategic direction with minimal supervisio