Ecommerce Growth & Brand Marketing Lead

COWAY SINGAPORE PTE. LTD.; Singapore; Remoto; SGD 60.000 - 90.000; Tempo pieno

Descrizione del lavoro

COWAY SINGAPORE PTE. LTD. is seeking to optimize online sales operations and lead conversion while coordinating digital marketing and brand communications. The role covers end-to-end e-commerce channel operations, campaign setup, and omnichannel alignment across social and online storefronts.

Responsibilities include CRM management, marketplace operations, content strategy, and collaboration with external agencies to maximize digital ROI and brand presence across owned channels.

Competenze

• Inbound Lead & CRM Management: monitor and respond to inbound inquiries from the official website, WhatsApp Business, and social channels.
• E-Commerce Channel Operations: manage back-end operations of Coway's ecommerce marketplaces and brand mall.
• Online Sales Promotions: set up digital campaigns, online vouchers, and platform-specific promotions to boost revenue.

Mansioni

• Social Media & Content Strategy: create, schedule, and manage community content for official channels to drive traffic and brand awareness.
• Performance Marketing Coordination: work with external agencies on SEO/SEM, paid search, and conversion campaigns.
• DTC Storefront & Asset Design: design and localize digital assets and UI/UX elements for the e-mall using Canva, Photoshop, Capcut.

Descrizione del lavoro

COWAY SINGAPORE PTE. LTD. is seeking to optimize online sales operations and lead conversion while coordinating digital marketing and brand communications. The role covers end-to-end e-commerce channel operations, campaign setup, and omnichannel alignment across social and online storefronts.

Responsibilities include CRM management, marketplace operations, content strategy, and collaboration with external agencies to maximize digital ROI and brand presence across owned channels.