Director of Marketing

Minor Hotels; Singapore; Presencial; SGD 120.000 - 180.000; Jornada completa

Descripción de la vacante

Avani Singapore seeks an experienced Director of Marketing to lead the hotel's marketing, communications, digital and brand initiatives through pre-opening and beyond. You will drive awareness, demand and brand engagement while supporting the hotel's commercial success.

As a key member of the leadership team, you will collaborate with Sales, Revenue, F&B and Operations, manage budgets, and build a high-performing marketing team that delivers exceptional guest experiences and measurable growth.

Formación

• Degree in Marketing, Business, Hospitality Management or related field.
• Minimum 5 years in a senior marketing role within hospitality.
• Proven experience building and executing integrated marketing and brand campaigns.
• Strong grasp of digital marketing, social media, PR, content and demand gen.

Responsabilidades

• Lead all marketing pre-opening activities, including brand positioning and launch campaigns.
• Develop and execute integrated marketing strategies across digital, social, PR and events.
• Build awareness and demand while supporting commercial objectives and revenue growth.
• Lead media relations, influencer partnerships, and publicity initiatives.
• Recruit, develop, and lead a high-performing Marketing team.

Conocimientos

Digital marketing

Brand campaigns

Content creation

Stakeholder management

Leadership

Marketing strategy

Educación

Degree in Marketing/Business/Hospitality

Descripción del empleo

Job Location

Avani Singapore

At Avani, we’re all about finding that perfect balance — between cool and kind, design and function, service and privacy. We’ve built our hotels and resorts around this philosophy: vibrant social spaces that vibe with the day, stylish rooms that simply work, and honest, locally inspired food. We embrace an upbeat service culture that genuinely respects the art of hospitality.

With a growing portfolio across Europe, the Middle East, Asia, Africa, and Australia, Avani is a brand on the move. If you take real pride in the little things — and believe that a warm welcome and a genuine smile make all the difference — you’ll fit right in here.

Avani Singapore

Join the opening leadership team of Avani Singapore and play a pivotal role in delivering one of Singapore's most exciting new lifestyle hospitality destinations. This is a unique opportunity to build the hotel's brand presence from the ground up, create excitement around the opening, and help establish Avani Singapore as a leading lifestyle destination from day one.

At Avani, we create stylish and seamless experiences for modern travellers. We're looking for an experienced and creative Director of Marketing to lead the hotel's marketing, communications, digital, and brand initiatives through pre-opening and beyond. As a key member of the leadership team, you will drive awareness, demand, and brand engagement while supporting the hotel's overall commercial success.

What You’ll Do

• Lead all marketing pre-opening activities, including brand positioning, launch campaigns, communications planning, content creation, and go-to-market initiatives
• Develop and execute integrated marketing strategies across digital, social media, PR, partnerships, events, and advertising channels
• Build awareness, generate demand, and strengthen the hotel's market presence across key target audiences
• Partner closely with Sales, Revenue Management, F&B, and Operations to support commercial objectives and revenue growth
• Lead media relations, influencer partnerships, brand collaborations, and publicity initiatives
• Manage marketing budgets, agency relationships, and campaign performance to maximise return on investment
• Monitor market trends, competitor activity, and consumer insights to inform marketing strategy
• Recruit, develop, and lead a high-performing Marketing team

What We’re Looking For

• Degree in Marketing, Business, Hospitality Management, or a related field
• Minimum 5 years' experience in a senior marketing role within hospitality
• Proven experience developing and executing integrated marketing and brand campaigns
• Strong understanding of digital marketing, social media, PR, content, and demand generation strategies
• Pre-opening hotel experience is strongly preferred
• Strong knowledge of the Singapore hospitality market, consumer trends, and demand drivers
• Experience launching brands, hotels, or lifestyle concepts within Singapore would be advantageous
• Strong commercial acumen, creativity, and analytical skills
• Excellent communication, presentation, and stakeholder management skills
• Fluent in English

Why Join Us?

• Be part of a landmark hotel opening in Singapore
• Join a globally recognised hospitality group
• Work in a collaborative, people-focused culture
• Play a key role in shaping the hotel's brand and market presence from day one
• Enjoy regional and international career development opportunities

Bring your creativity. Build a brand that stands out. Help shape the future of Avani Singapore.