Marketing Executive ( Digital marketing )

AJ2 HOLDINGS PTE. LTD.; Singapore; Vor Ort; SGD 42.000 - 72.000; Vollzeit

Zusammenfassung

The Curtain Boutique in Singapore is hiring a Digital Marketing Executive to drive the brand’s marketing, communications, and content strategies across digital channels with a focus on share of voice and lead generation.

You will create content for multiple platforms (Facebook / Instagram / Google / TikTok), develop integrated marketing strategies, and design promotional materials to boost brand awareness, engagement, and conversions.

Qualifikationen

• Bachelor’s Degree in Marketing, Business Analytics, Communication Design or related discipline.
• 1–2 years’ experience in digital marketing.
• Strong teamwork with cross-functional partnerships across departments.
• Excellent analytical skills and ability to interpret test results.

Aufgaben

• Create & monitor content for several platforms at all times.
• Provide strategy on delivering content to the right audience on the right channels (Facebook / Instagram / Google / TikTok).
• Follow brand guidelines to execute activities involving branding, advertising, social media, partnerships, etc.
• Create and design promotional material including posters, brochures, ads and other media.
• Plan and develop integrated marketing strategies to increase lead generation and drive brand awareness, engagement and conversions.
• Brainstorm, plan strategies and execute social media campaigns across platforms.
• Coordinate and assist in photography or videography for marketing campaigns.

Kenntnisse

Digital marketing

Analytics

Content strategy

Social media campaigns

Creative design

Ausbildung

Bachelor's degree in Marketing or related

Tools

Adobe Illustrator

Photoshop

Lightroom

HubSpot

Video editing

Jobbeschreibung

The Curtain Boutique is a vibrant and dynamic company. We are proud to be awarded the Most Promising Brand award at Singapore Prestige Awards 2019. Believing in providing top quality customer service, our people also won the Excellent Service Award (EXSA) in 2019.

We are currently expanding and we like to invite you to join our dream team!

Digital Marketing Executive

Overall job objective:

Responsible for the execution and drive the brand's marketing, communication and content strategies integrated into digital marketing activities and investments with a focus on share of brand’s voice and leads generation.

Core duties:

• Create & monitor content for several platforms at all time
• Provide strategy on delivering content to the right audience on the right channels. (Facebook / Instagram / Google / TikTok)
• Follow brand guidelines to execute a wide variety of activities that involve branding, advertising, social media, partnerships, etc.
• Create and design promotional material including posters, brochures, advertisements and other types of print and online media
• Plan and develop integrated marketing strategies to increase lead generation and drive brand awareness, engagement and conversion. Frequently encompassing both digital and offline media.
• Brainstorm, plan strategies and execute innovative social media campaigns for multiple platforms according to brand guidelines
• Coordinate and assist in any photography or videography needed in the execution of marketing campaigns and social media content

Requirements:

• Bachelor’s Degree in Marketing, Business Analytics, Communication Design or related discipline
• At least 1 -2 years’ experience in digital marketing
• Demonstrated strong teamwork with successful business partnering experience across cross-functional departments
• Exceptional and outstanding analytical skills, both quantitative and qualitative, strong experience interpreting test results & drawing conclusions
• Proven expertise in digital and programmatic marketing (e.g. Analytics, SEO/SEM, Social Media and creative design)
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Proficiency in Adobe Illustrator, Photoshop, Lightroom.
• Big pluses for Video editing knowledge / experience in Hubspot / SEO article writing

We apologise ahead that only short-listed candidates will be contacted. If you are not selected for this position, do look-out for future job openings!