DIGITAL MARKETING EXECUTIVE

BUTLER CONSTRUCTION PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

BUTLER CONSTRUCTION PTE. LTD. seeks a Marketing professional to create and manage online content, optimise pages for SEO, and measure campaign performance. You will develop digital campaigns across platforms, build a strong brand, and drive engagement and leads from social channels in Singapore.

The role requires a diploma in marketing or related field, strong writing/editing, and proficiency with Facebook Ads Manager, Google Analytics, and editing tools to craft compelling content.

Qualifications

• Diploma in marketing, communications or related field.
• Strong writing and editing skills for online content.
• Knowledge of SEO, SEM tools, and social platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube).
• Proficiency in Facebook Ads Manager and other social advertising tools.
• Familiarity with email marketing tools and web analytics including Google Analytics.
• Proficient in graphic and video editing software with a keen eye for design.
• Creative thinker with a strategic mindset.

Responsibilities

• Content Creation and Management - Outline plans for online media calendar to ensure marketing plans are executed timely.
• Review all content to update and ensure accurate site products for social media and listings.
• Digital Marketing - Measure and report on campaign performance and plan next activities to capture audiences.
• SEO and performance marketing to drive high-quality traffic and conversions.
• Develop and implement marketing strategy - Execute digital campaigns across platforms to drive engagement and leads.
• Brand Building - Maintain a strong brand identity across channels.

Education

Diploma in marketing/communications or related field

Tools

Facebook Ads Manager

Google Analytics

Email marketing tools

Graphic and video editing software

Job description

Job Description

• Content Creation and Management- Outline plans for online media calender to ensure marketing plans are executed timely
• - Review all creating, updating and ensure proper site products and content for social media and listing
• Digital Marketing - Measure and report on the performance of marketing campaigns and effectively plan next marketing activities to capture audiences
• - Take charge and ensure optimisation of all content through SEO and performance marketing efforts, with the aim of acquiring high-quality traffic to drive conversions
• Develop and Implement Marketing Strategie - Develop and execute digital marketing campaigns across multiple platforms to drive engagement and leads.
• Brand Building - Develop and maintain a strong brand identity across all channels.

• Requirements
• Diploma in marketing, communications or related field.
• Strong writing and editing skills for online content.
• Knowledge of SEO best practices, SEM tools, and social media platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Proficiency in Facebook Ads Manager and other social media advertising tools.
• Familiarity with email marketing tools and web analytics including Google Analytics.
• Proficient in graphic and video editing software with a keen eye for design.
• Creative thinker with a strategic mindset.