Creative Marketing Executive

The Curtain Boutique; Singapore; On-site; SGD 36,000 - 60,000; Full time

Job summary

The Curtain Boutique in Singapore is seeking a dynamic on-camera content creator to champion our brand across TikTok, Instagram, and Facebook. You will participate in videos, livestreams, and product showcases while developing engaging messaging that resonates with our audience.

You will craft and manage content across social platforms, websites, and emails, collaborate with design, sales, and operations on campaigns, and monitor performance to suggest improvements.

Qualifications

• Experience creating short-form video content for social platforms.
• Ability to manage multiple channels with consistent brand messaging.
• Comfortable appearing on camera and representing the brand.
• Good understanding of audience engagement basics.

Responsibilities

• Support on-camera content across TikTok, Instagram, and Facebook.
• Develop and execute marketing communication plans.
• Create and manage content across platforms (social, website, email).
• Collaborate with design, sales, and operations to align with campaigns.
• Monitor performance and suggest improvements.

Skills

On-camera presence

Content creation

Social media management

Collaboration

Video production

Tools

Canva

Adobe Premiere Pro (basic)

Job description

JOB SCOPE

1. On-Camera Content Support

• Support the brand as a key on-camera presence across platforms such as TikTok, Instagram, and Facebook
• Participate in videos, livestreams, and product showcases

2. Content Creation & Management

• Assist in developing and executing marketing communication plans
• Create and manage content across platforms (social media, website, email, etc.)
• Produce a mix of educational, lifestyle, and promotional content

3. Social Media Management

• Manage social media platforms, including content posting
• Support basic audience engagement (comments, messages)
• Ensure consistent brand messaging across all channels

4. Collaboration & Campaign Support

• Work closely with design, sales, and operations teams to align content with campaigns
• Support the creation of marketing materials (videos, visuals, collaterals)
• Assist in planning and rolling out marketing campaigns

5. Performance & Improvement

• Monitor content and campaign performance
• Suggest improvements where relevant
• Stay updated on trends and contribute new content ideas

KEY REQUIREMENT

• Comfortable appearing on camera and representing the brand