Content & Digital Marketing Lead

Superpets Trading Pte Ltd; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

Superpets Trading Pte Ltd is seeking a Marketing Executive (Content & Digital) to build and manage monthly and quarterly content and campaign calendars, plan launches, promotions, and seasonal moments with end-to-end campaign ownership.

You will develop campaign themes, content angles, and communication approaches for diverse audiences, and monitor performance across reels, short-form video, social posts, EDMs and paid campaigns.

Qualifications

• Diploma or Degree in Marketing or related field preferred.
• 2–3 years of relevant marketing experience in digital or content marketing.
• Strong understanding of social media trends and platforms.

Responsibilities

• Build and manage monthly and quarterly content and campaign calendars.
• Plan campaigns around product launches, promotions, and seasonal moments.
• Develop campaign themes, content angles, and communication approaches.
• Own campaign execution from briefing to delivery and review.
• Monitor performance across reels, short-form video, social posts, EDMs, and paid campaigns.

Skills

Social media management

Creative direction

Campaign planning

Project management

Data-driven optimization

Education

Diploma or Degree in Marketing

Tools

Instagram Reels

TikTok

Short-form video

Job description

Superpets Trading Pte Ltd is seeking a Marketing Executive (Content & Digital) to build and manage monthly and quarterly content and campaign calendars, plan launches, promotions, and seasonal moments with end-to-end campaign ownership.

You will develop campaign themes, content angles, and communication approaches for diverse audiences, and monitor performance across reels, short-form video, social posts, EDMs and paid campaigns.