China Market Digital Marketing Lead (B2B)

HAO BIZCON PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A dynamic digital marketing firm in Singapore is seeking a Digital Marketing Executive to develop strategies targeting clients in mainland China and Chinese-speaking regions. The ideal candidate must have 1-3 years of relevant experience, native Mandarin proficiency, and skills in managing WeChat accounts and Baidu campaigns. This role offers a key opportunity to expand the firm's brand in the Chinese market within a supportive work environment.

Benefits

Supportive work environment

Strategic role in company expansion

Opportunity to shape marketing presence

Qualifications

• 1-3 years of digital marketing experience focusing on mainland China.
• Native-level Mandarin proficiency for creating marketing copy.
• Familiarity with Chinese analytics tools.

Responsibilities

• Develop and execute digital marketing strategies for mainland China.
• Create and manage content in Mandarin for digital channels.
• Manage WeChat Official Account and lead nurturing.

Skills

Digital marketing strategy development

Content management on WeChat

SEO/SEM for Baidu

B2B lead generation

Fluent Mandarin

Cultural awareness of China

Education

Diploma or higher in Marketing/Business Administration/Chinese Studies

Tools

WeChat Official Accounts

Baidu PPC

Job description

A dynamic digital marketing firm in Singapore is seeking a Digital Marketing Executive to develop strategies targeting clients in mainland China and Chinese-speaking regions. The ideal candidate must have 1-3 years of relevant experience, native Mandarin proficiency, and skills in managing WeChat accounts and Baidu campaigns. This role offers a key opportunity to expand the firm's brand in the Chinese market within a supportive work environment.