Campaign PMO-General Operations

Lazada Group; Singapore; On-site; SGD 42,000 - 65,000; Full time

Job summary

Lazada Group in Singapore seeks a proactive Campaign Coordinator to own LazMall campaigns from inception to completion. You will monitor performance, translate data into insights, and implement creative campaign mechanics to enhance buyer engagement.

The role requires an eye for detail, strong Excel/PowerPoint skills, and the ability to work with multiple stakeholders to ensure timely delivery. Fresh graduates are welcome.

Qualifications

• Bachelor degree in Business Management, Consumer behaviour, Marketing or related field.
• Excellent English written and verbal communication skills.
• 1–2 years of experience in campaign management or ecommerce project management (fresh graduates welcomed).
• Strong analytical skills with proficiency in Excel and PowerPoint.
• Highly energetic, self-motivated and proactive.
• Organised and able to manage multiple tasks and meet deadlines.

Responsibilities

• Own, plan and manage LazMall campaigns end-to-end from inception to completion.
• Monitor campaign performance and translate data into actionable insights.
• Proactively recommend and implement innovative campaign mechanics to boost performance.
• Coordinate with stakeholders across functions to ensure smooth planning and delivery.
• Be the go-to expert on the platform’s modules to drive merchandising on campaign pages.
• Develop understanding of the customer journey and optimize touchpoints to improve experience.

Skills

Energetic

Self-motivated

Proactive

English communication

Excel

PowerPoint

Education

Bachelor degree in Business/Marketing/related field

Tools

Microsoft Excel

PowerPoint

Job description

[Job Description]

• Own, plan and manage LazMall platform and brand Campaigns end-to-end; from inception to completion, including conducting thorough post-campaign analysis to derive actionable insights


• Monitor the performance of on-going campaigns through accurate data tracking and analysis, and translate these data into meaningful insights & actionable recommendations to optimise campaign results effectively


• Proactively recommend and implement innovative Campaigns mechanics and strategies to enhance performance and drive buyer engagement


• Coordinate and collaborate with multiple stakeholders across various functions in the organization to ensure seamless planning, execution and delivery of platform and brand campaigns


• Be the go-to expert on the system’s functional and non-functional capabilities, including its individual modules, to drive optimal merchandising and design on campaign landing pages


• Develop understanding of the end-to-end customer shopping journey and recommend actionable strategies at each touchpoint to elevate overall customer experience

Job Requirements

• A Bachelor degree in Business Management, Consumer behaviour, Marketing or related field


• At least 1 to 2 years of experience in campaign management and/or e-commerce project management. Fresh graduates are also welcome to apply.


• Highly energetic, self-motivated and proactive


• Strong passion for e-commerce and understanding of the consumer journey


• Proven ability to handle multiple tasks, prioritize effectively and meet tight deadlines


• Exceptional English written and verbal communication skills


• Strong analytical skills with proficiency in Microsoft Excel and PowerPoint


• Organized and structured, ability to identify business needs