Business Development - SEA/APAC

Tencent; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

Tencent is seeking a seasoned overseas performance advertising sales professional to spearhead client acquisition across SEA and APAC markets. You will manage the full sales cycle from lead generation to contract signing, contributing to regional revenue growth and building a robust client pipeline.

Responsibilities include prospecting advertisers (mobile games, apps), conducting client meetings, delivering compelling pitches, negotiating terms, and coordinating with Operations, Product, and

Qualifications

• Strong communication, negotiation, and presentation skills.
• Self-driven with ability to work independently in uncertain environments.
• Familiarity with performance advertising concepts and programmatic buying.

Responsibilities

• Lead generation and prospecting for overseas advertisers (SEA/APAC).
• Engage clients through high-quality meetings to understand objectives and ad needs.
• Create and present sales pitches; negotiate and close deals; onboard clients.
• Collaborate with Operations, Product, and Engineering to meet client requirements during onboarding.
• Maintain CRM-discipline; provide pipeline reports and forecasts.

Skills

Communication

Negotiation

Presentation

Self-motivation

Time zone flexibility

Job description

To spearhead the acquisition of new performance advertising clients in the Southeast Asia (SEA) and Asia-Pacific (APAC) markets. The role involves managing the full sales cycle from lead generation to deal closure, contributing to team revenue, building a robust client pipeline, and assisting in the development of overseas sales systems and industry-specific capabilities.

1. Lead Generation & Prospecting: Proactively identify and engage potential advertisers (with a focus on Mobile Games, Apps, etc.) through various channels including external ecosystem partnerships, industry summits, online research, and partner referrals.

2. Client Engagement & Insight: Conduct high-quality client meetings (online/offline) to gain deep insights into their business objectives and advertising needs. Effectively communicate the value proposition of Tencent AMS overseas solutions.

3. Sales Pitching & Negotiation: Lead the creation and presentation of sales pitches, manage the negotiation process, and oversee the entire cycle until contract signing and client onboarding.

4. Cross-functional Collaboration: Work closely with Operations, Product, and Engineering teams to ensure client requirements are accurately understood and implemented, resolving any issues during the initial onboarding phase.

5. Pipeline Management & Reporting: Maintain disciplined management of leads and opportunities within the CRM system. Provide regular reports on pipeline status, sales forecasts, and key metrics (e.g., Lead-to-Close rate, sales cycle length).

6. Internal Ecosystem Synergy: Establish collaborative relationships with other internal business units focused on international expansion to share resources and achieve win-win outcomes.

1. Experience: 5+ years of experience in overseas performance advertising (Programmatic Advertising preferred) sales or business development. Proven track record of acquiring clients from "0 to 1." Familiarity with Games, E-commerce, or Brand Export industries is a plus.

2. Skills: Exceptional communication, negotiation, and presentation skills. Strong self-drive and goal-oriented mindset, with the ability to work independently in an uncertain environment.

3. Knowledge: Deep understanding of performance advertising concepts, programmatic buying, and mobile attribution. Familiarity with data privacy regulations such as GDPR/CCPA is preferred.

4. Others: Capability to work across different time zones; possesses a strong sense of teamwork and an entrepreneurial spirit.