Business Development Manager – Corporate Wellness

WELLORA PTE. LTD.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

Wellora is seeking a Business Development Manager to lead the growth of our corporate wellness business in Singapore. You will identify opportunities, engage HR and People teams, understand workplace wellness needs, and translate them into tailored programmes that deliver value to employees.

This is a hands-on sales role focused on building relationships, opening doors, and owning the full sales process from initial outreach to closed partnerships, with accountability for pipeline and revenue

Qualifications

• 3–5+ years of experience in B2B sales or business development.
• Experience in corporate wellness, HR services, or related industries is an advantage.
• Comfortable engaging with HR, People & Culture, Total Rewards and senior stakeholders.

Responsibilities

• Build and manage a pipeline of corporate prospects across HR and employee experience teams.
• Identify target companies and develop new business opportunities through outreach and partnerships.
• Pitch Wellora's programmes, tailoring proposals to client objectives and needs.
• Own the end-to-end sales cycle from prospecting to closing.
• Translate client briefs into engaging programme concepts with internal teams.
• Foster long-term partnerships and repeat business opportunities.
• Monitor pipeline, revenue targets, and market feedback.
• Represent Wellora at networking events where appropriate.

Skills

Pipeline development

B2B sales

HR stakeholder engagement

Relationship building

Negotiation

Job description

About Wellora

Wellora brings hands-on, meaningful wellness experiences into the corporate workplace — from interactive activities to curated wellness programmes designed around real employee needs.

We believe workplace wellness should be practical, engaging and relevant, rather than generic wellness initiatives that employees simply tick off a list.

As we grow our corporate wellness programmes and wellness day offerings, we are looking for a Business Development Manager to lead our corporate growth.

About the Role

As our Business Development Manager, you will own the growth of Wellora's corporate wellness business.

You will identify and develop new corporate opportunities, engage HR and People teams, understand their workplace wellness needs, and turn those needs into tailored programmes that deliver genuine value to employees.

This is a hands-on business development role for someone who enjoys building relationships, opening doors and taking ownership of the sales process from first conversation to closed partnership.

What You'll Do

• Build and manage a pipeline of corporate prospects, particularly across HR, People & Culture, Total Rewards and employee experience teams


• Identify target companies and develop new business opportunities through proactive outreach, networking, referrals and partnerships


• Pitch and present Wellora's corporate wellness programmes, tailoring proposals to each client's objectives, employee profile and workplace needs


• Own the sales cycle end-to-end, including prospecting, discovery, proposal development, negotiation and closing


• Work closely with the internal team to translate client briefs into engaging programme concepts, including activities, themes and logistics


• Develop strong relationships with clients and identify opportunities for repeat programmes and longer-term partnerships


• Monitor sales pipeline, conversion, revenue targets and market feedback


• Share insights from the market to help shape and improve Wellora's future corporate wellness offerings


• Represent Wellora at relevant networking, corporate and industry events where appropriate

What We're Looking For

• 3–5+ years of experience in B2B sales, business development or a similar commercial role


• Experience in corporate wellness, HR services, employee benefits, events, learning & development or related industries is an advantage


• Comfortable engaging and selling to HR, People & Culture, Total Rewards and senior business stakeholders


• Proven ability to develop a pipeline from scratch and convert prospects into corporate accounts


• Strong relationship-building and consultative selling skills


• A self-starter who is comfortable working independently and taking ownership of targets


• Strong communication, presentation and negotiation skills


• Highly organised, commercially minded and comfortable managing multiple opportunities at different stages of the sales cycle


• Genuine interest in workplace wellness and the ability to speak about it authentically and credibly

Nice to Have

• Existing network within Singapore's HR, People & Culture or corporate wellness community


• Experience selling event-based, programme-based or experiential services rather than only products


• Experience developing customised corporate proposals or programmes

Why Join Wellora?

• Be part of a growing corporate wellness business with an opportunity to shape its commercial growth


• Work directly with clients to create meaningful wellness experiences for their employees


• Have significant ownership over your pipeline, client relationships and business development strategy


• Work closely with a collaborative team across sales, programme design and operations


• Opportunity to grow with the business as our corporate wellness offerings expand