Business Development Manager

Bupa Global; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Bupa Global is the international health insurance arm of Bupa, offering premium coverage worldwide. The team focuses on building client relationships, driving new business, and delivering tailored cover options while staying aligned with pricing and risk guidelines.

The role requires fluency in English and Cantonese, with Mandarin a plus, and involves developing proposals, marketing materials, and market insights to expand Bupa Global’s client base across regions.

Qualifications

• Experience in global health insurance or transferable financial services knowledge.
• Ability to organize workflows and collaborate across teams.
• Track record of achieving sales targets in a competitive market.
• Strong interpersonal, communication, and presentation skills.

Responsibilities

• Build and maintain strong client relationships within a portfolio.
• Achieve new business sales targets for direct/agent and broker products.
• Identify opportunities and generate sales enquiries; prepare proposals.
• Update management on business status via sales reports; collect market intelligence.
• Develop marketing materials and assist in new product and market development.

Skills

Global health insurance

Sales & business development

Client relationship building

Communication & presentation

Pricing & risk understanding

English & Cantonese fluency

Job description

Bupa Global is the international health insurance division of Bupa. We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, around the world, whether at home or when studying, living, travelling or working abroad.

Bupa Global has offices around the world including London and Brighton (UK), Dublin (Europe), Miami (USA), Dubai (UAE, in partnership with OIC), Egypt and Hong Kong (China) as well as regional offices in mainland China, Singapore, the Dominican Republic, Bolivia, Panama, Guatemala and Ecuador.

How you’ll help us make health happen

• Build and maintain strong client relationships within a portfolio, ensuring win / win relationships and requirements of clients are delivered within Bupa Global’s operational capacity and risk appetite.
• To achieve new business’ sales targets for direct/agent and brokers group products.
• To serve direct clients, agents/brokers and maintain good relationship with them with the aim to build up a strong customer base with direct clients, agents/brokers.
• To identify business opportunities and generate potential sales enquiries.
• To prepare proposals and presentation materials as well as handling enquiries and complaints.
• To update management on the business status through sales report.
• To collect market intelligence on competitors’ activities including competitors’ products, pricing, catalogues, selling tactics, etc.
• To develop and review marketing materials, e.g., training materials, staff briefing materials, etc.
• To perform underwriting according to the Company’s guidelines and within authorized limits.
• To assist and participate in new product and market development.
• Remain up to date with Bupa Global’s propositions to be able to provide advice on the most appropriate cover options for clients, including strong relationships with pricing and marketing.

Key Skills/Qualifications needed for this role:

• A background in the global health insurance market, or relevant transferable skills and knowledge from other financial services industries such as Life Insurance, Retail, Commercial or Investment Banking and Wealth Management
• An excellent capacity to organise workflows and to work with others where necessary
• Commercial acumen and strong leadership to enable robust proposals to be developed that deliver customer, partner and business value whilst working under pressure in a highly competitive market
• Excellent interpersonal, social, communication and presentation skills are required to build client and broker relationships, with emphasis on achieving results and successful outcomes.
• A track record of achieving and exceeding targeted business results/KPIs.
• An understanding of risk and pricing strategy to ensure that each customer is managed profitably and in line with risk appetite
• Fluency in English and Cantonese. Knowledge of Mandarin is a plus.

Why Bupa?

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.

We encourage all of our people to "Be you at Bupa", we champion diversity, and we understand the importance of our people representing the communities and customers we serve.That’s why we especially encourage applications from people with diverse backgrounds and experiences.

Bupa takes pride in being a Level 2 Disability Confident Employer and will aim to offer an interview/assessment to disabled applicants who best meet the minimum criteria for the role. We’re committed to ensuring you’re treated fairly during the recruitment process and offer reasonable adjustments to anyone who may benefit from accommodations to the recruitment process.