Brands Communication Specialist

PROSPECT WORKFORCE SOLUTION PTE. LTD.; Singapore; On-site; SGD 33,000 - 56,000; Full time

Job summary

PROSPECT WORKFORCE SOLUTION PTE. LTD. in Singapore seeks a Marketing Specialist to plan and execute integrated campaigns across digital and in-store touchpoints. You will craft content, maintain brand voice, and help manage showroom events to boost sales and awareness.

The role favors 2–3 years of relevant experience, with opportunities to film, edit short videos, and coordinate media launches. Collaboration with Sales and E‑commerce is key.

Qualifications

• 2–3 years of relevant marketing experience.
• Experience across digital and in-store campaigns.
• Content creation and video editing experience a plus.

Responsibilities

• Plan and execute integrated marketing campaigns across digital (social media, email) and physical (in-store) touchpoints to drive sales and brand awareness.
• Draft and edit high-quality content, including press releases, blog posts, and social media scripts; film and edit short-form videos for promotions.
• Act as custodian for brand visuals and tone, ensuring alignment with guidelines.
• Coordinate media launches, handle press inquiries, monitor brand sentiment and relationships with journalists and influencers.
• Organize and manage logistics for showroom experiences, pop-ups, and in-store workshops.
• Monitor campaign KPIs and social metrics to provide actionable insights for future strategies.

Skills

Strategic thinking

Creative writing

Stakeholder mgmt

Social media

Tools

Adobe Creative Suite

CMS

Job description

Responsibilities

• Plan and execute integrated marketing campaigns across digital (social media, email) and physical (in-store) touchpoints to drive sales and brand awareness.
• Draft and edit high-quality content, including press releases, blog posts, and social media scripts. You may also be expected to film and edit short-form videos (e.g., Reels or TikToks) for retail promotions.
• Act as a custodian for the brand’s visual identity and tone of voice, ensuring all marketing materials and store communications align with global or local guidelines.
• Coordinate media launches, handle press inquiries, and monitor brand sentiment in the local market. This includes managing relationships with journalists and influencers.
• Organize and manage logistics for showroom experiences, pop-up events, and in-store workshops to engage customers directly.
• Monitor campaign KPIs and social media metrics to provide actionable insights for future marketing strategies.

Key Skills

• Strategic & Creative: Ability to translate brand frameworks into practical communication tools that resonate with the local Singaporean audience.
• Technical Proficiency: Proficiency in the Adobe Creative Suite (Photoshop, Illustrator) and content management systems (CMS) is often essential for creating retail collaterals.
• Stakeholder Management: Strong interpersonal skills to collaborate with internal teams (Sales, E-commerce) and external vendors or agencies.
• Adaptability: The retail environment is fast-paced; you must be able to manage multiple projects and meet tight deadlines, sometimes working weekends for major launches or events.

2-3 years of relevant experience preferred.

Remuneration will commensurate with experience. Range from SGD3000 to SGD 5000.