Brand Lead, Lytics Portfolio – APAC

Boehringer Ingelheim GmbH

Singapore

On-site

SGD 120,000 - 180,000

Full time

13 days ago
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Job summary

Boehringer Ingelheim GmbH is seeking a Brand Manager for Actilyse & Metalyse to lead regional marketing strategy across ASKAN, including Southeast Asia, South Korea, Australia, and New Zealand.

You will work with cross-functional teams to drive growth, maximize performance, and support launches of Metalyse AIS in remaining markets, focusing on lifecycle management and regional opportunities.

Qualifications

  • University degree in Science, Business or equivalent.
  • MBA or equivalent preferred.
  • 5+ years in strategic and operational marketing with at least 2 years at affiliate level.
  • Regional (APAC) experience preferred.
  • Experience in account management and sales a plus.
  • Stroke management/prevention therapies experience a plus.
  • Fluent in written and spoken English.

Responsibilities

  • Develop and execute the regional marketing strategy for Actilyse and Metalyse in the ASKAN region.
  • Collaborate with cross-functional teams to drive brand growth and market understanding.
  • Drive lifecycle management and execution of regional marketing activities.
  • Guide and support launches, ensuring cross-functional collaboration and timely execution.

Skills

English fluency

Education

Science or Business degree
MBA or equivalent

Job description

Boehringer Ingelheim GmbH is seeking a Brand Manager for Actilyse & Metalyse to lead regional marketing strategy across ASKAN, including Southeast Asia, South Korea, Australia, and New Zealand.

You will work with cross-functional teams to drive growth, maximize performance, and support launches of Metalyse AIS in remaining markets, focusing on lifecycle management and regional opportunities.

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