BRAND EXECUTIVE

Focus Network Agencies (S) Pte Ltd; Singapore; On-site; SGD 42,000 - 61,000; Full time

Job summary

Focus Network Agencies (S) Pte Ltd is seeking a Brand Executive to keep our retail brand portfolio running smoothly day to day. You will own data, system and coordination work behind pricing, promotions, stock availability and store execution, working closely with store teams and brand principals.

This hands-on role suits someone who values accuracy, follow-through and enjoys seeing their work in the shop floor.

Qualifications

• Diploma or degree in Business, Marketing, Supply Chain or related field.
• 1–3 years’ experience in brand, category, merchandising, retail operations or inventory roles.
• Fresh graduates with relevant internships welcome.
• Strong Excel skills: lookups, pivot tables.
• Experience with ERP, POS or retail backend systems is an advantage.
• Travel retail experience is a plus.

Responsibilities

• Ensure stock availability and coordinate allocations to stores.
• Maintain inventory records and track stock levels.
• Liaise with airport store teams on in-store inventory and update backend bi-weekly.
• Monitor stockholding and flag at-risk items.
• Plan and input forecast updates into the ERP system.
• Propose pricing for the portfolio and circulate RSP lists.
• Maintain item distribution across channels including airport, downtown and e-commerce.
• Coordinate in-store promotions setup and POS materials.
• Prepare monthly sales reports for brand principals.

Skills

Excel

Communication

Organization

Attention to detail

Forecasting

Education

Diploma or degree in Business/Marketing/Supply Chain

Tools

ERP system

POS system

Back-end portal

Job description

About the role

The Brand Executive keeps our retail brand portfolio running smoothly day to day. You will own the data, system and coordination work behind pricing, promotions, stock availability and store execution, working closely with the Senior Brand Executive, our store teams, brand principals and retail partners. It is a hands-on role for someone who enjoys accuracy, follow-through and seeing their work show up on the shop floor.

Key responsibilities

Stock availability and inventory

• Ensure stock availability for retail stores, especially for in-store brand promotions and special activations, and coordinate allocations to stores when required.

• Maintain inventory records and track stock levels across the portfolio.

• Liaise with airport store teams on in-store inventory availability and update the iShopChangi backend platform bi-weekly.

• Monitor stockholding for repack SKUs and raise conversions when needed.

• Flag at-risk items on the monthly short-expiry lists.

• Track inventory of permanent sleeves and packaging materials, and follow up on replenishment.

• Plan and input forecast updates into the ERP system.

Pricing and product data

• Propose pricing for the entire portfolio, including new items, replacement items and price adjustments.

• Extract and circulate the Retail Selling Price (RSP) list twice a month.

• Maintain the item distribution list across airport, downtown and e-commerce channels.

• Maintain the new product launch file for other departments’ reference.

• Maintain the iShopChangi assortment, including pricing and promotions.

Promotions and store execution

• Maintain the promotion calendar across airport and downtown channels, and cross-check the monthly promotion list with stores.

• Set up auto-discount configurations on the backend portal.

• Coordinate set-ups for in-store brand promotions and activations, including point-of-sale materials (POSM), visitor passes and loading bay bookings.

• Coordinate brand artwork changes and fixture installations in stores when needed.

Reporting

• Prepare monthly sales reports for brand principals.

What we are looking for

• Diploma or degree in Business, Marketing, Supply Chain or a related field.

• 1 to 3 years’ experience in brand, category, merchandising, retail operations or inventory roles, ideally in FMCG or retail. Fresh graduates with relevant internships are welcome to apply.

• Strong Excel skills: lookups, pivot tables and working accurately with large product and pricing lists.

• Experience with ERP, POS or retail backend systems is an advantage. Travel retail experience is a plus.

• High attention to detail.

• Organised and able to juggle recurring deadlines (bi-weekly, monthly) alongside ad hoc store requests.

• Clear communicator who can follow up firmly but politely with store teams, suppliers and partners.

What success looks like in the first 6 months

• Pricing, RSP lists and auto-discount set‑ups go live accurately and on time.

• Campaigns are executed on time and deliver their intended results.

• Monthly sales reports to brand principals are delivered on schedule.

• Stores have stock and materials in place for every planned promotion and activation.

• Short-expiry and low‑stock risks are flagged early enough to act on.