B2B Marketing Manager — Smart Card Solutions

superior cards; Singapore; On-site; SGD 50,000 - 100,000; Full time

Job summary

SUPERIOR CARDS in Singapore is seeking a Marketing Lead to plan and execute targeted campaigns for smart card solutions, build brand presence, and align with sales objectives through data-driven initiatives and partner collaborations.

You will manage B2B marketing activities, develop compelling messaging in English, and analyze performance to optimize ROI while collaborating closely with sales and external partners.

Qualifications

• Bachelor’s degree in Marketing or related field.
• Minimum 3 years of B2B marketing experience.
• Proficient in social media marketing, online promotion techniques, and basic analytics tools.
• Strong writing and communication skills in English.

Responsibilities

• Plan and execute targeted marketing campaigns to promote smart card solutions and increase market reach
• Develop and manage brand image and product promotion messages to ensure consistent and compelling communication
• Analyze campaign performance metrics and adjust marketing strategies to optimize results and ROI
• Collaborate with the sales team to align marketing activities with business objectives and support sales growth
• Coordinate with external partners and vendors to ensure timely and effective campaign delivery

Skills

B2B marketing experience

Social media marketing

Analytics tools

English writing & communication

Education

Bachelor’s degree in Marketing or related field

Tools

Analytics tools

Job description

SUPERIOR CARDS in Singapore is seeking a Marketing Lead to plan and execute targeted campaigns for smart card solutions, build brand presence, and align with sales objectives through data-driven initiatives and partner collaborations.

You will manage B2B marketing activities, develop compelling messaging in English, and analyze performance to optimize ROI while collaborating closely with sales and external partners.