AVP/VP, Specialist, External Communications, Group Marketing & Communications

DBS; Singapore; Hybrid; SGD 150,000 - 230,000; Full time

Job summary

DBS in Singapore seeks an AVP/VP, External Communications within Group Marketing & Communications to lead strategic corporate narratives and executive positioning. You will work with stakeholders to craft compelling stories, manage external engagements and elevate DBS leadership on key issues.

You will analyse macro trends, mentor senior leaders, and drive governance across owned, earned, and paid channels using data-driven insights.

Qualifications

• Bachelor's degree in political science, PPE, communications, journalism, economics, business or a related field.
• 8–10 years of experience in corporate communications, public relations, journalism or a related field.
• Strategic thinker with exceptional writing and storytelling abilities.
• Experience supporting senior executives and managing high-profile communications initiatives.
• AI savvy, with a keen eye on leveraging emerging technologies, data and insights to enhance communications effectiveness.

Responsibilities

• Enhance DBS' corporate reputation by driving strategic communications, executive positioning and thought leadership across key priorities, working with stakeholders across the organisation to identify, develop and amplify compelling corporate stories and strategic narratives.
• Support senior management and DBS spokespersons on external engagements, including media interviews, speaking engagements, panel discussions, conferences, opinion pieces and contributed content.
• Research and analyse emerging macro trends, business developments and stakeholder issues, synthesising complex information into compelling narratives, thought leadership and strategic communications content.
• Cultivate strategic relationships with media organisations, conference organisers, industry influencers and other institutional stakeholders to identify opportunities that strengthen DBS' reputation, elevate senior leadership profiles and support broader business objectives.
• Monitor emerging issues and reputational risks, and support incident and crisis communications efforts by developing timely, effective and stakeholder-centric responses.
• Leverage analytics, media intelligence and social listening tools to measure communications effectiveness, identify opportunities and provide actionable insights.

Skills

Strategic communications

Media relations

Executive positioning

Thought leadership

Crisis communications

Education

Bachelor's degree in political science, PPE, communications, journalism, economics, business or related field

Job description

## AVP/VP, Specialist, External Communications, Group Marketing & CommunicationsApply: Marketing & Communications: Singapore - Central: Full time: Posted Today: WD88797**Business Function**Group Marketing & Communications is responsible for building, protecting, and enhancing the DBS brand in an increasingly commoditised banking industry. Working closely with all units within the DBS Group, we create and execute integrated strategies that focus on communications especially digital communications, marketing, and research to differentiate - and elevate - our brand from the rest of the competition.**Responsibilities*** Enhance DBS' corporate reputation by driving strategic communications, executive positioning and thought leadership across key priorities, working with stakeholders across the organisation to identify, develop and amplify compelling corporate stories and strategic narratives.* Support senior management and DBS spokespersons on external engagements, including media interviews, speaking engagements, panel discussions, conferences, opinion pieces and contributed content.* Research and analyse emerging macro trends, business developments and stakeholder issues, synthesising complex information into compelling narratives, thought leadership and strategic communications content.* Cultivate strategic relationships with media organisations, conference organisers, industry influencers and other institutional stakeholders to identify opportunities that strengthen DBS' reputation, elevate senior leadership profiles and support broader business objectives.* Monitor emerging issues and reputational risks, and support incident and crisis communications efforts by developing timely, effective and stakeholder-centric responses.* Leverage analytics, media intelligence and social listening tools to measure communications effectiveness, identify opportunities and provide actionable insights.**Requirements*** While candidates from all disciplines are welcome, a Bachelor's degree in political science, PPE, communications, journalism, economics, business or a related field will be advantageous.* 8-10 years of experience in corporate communications, public relations, journalism or a related field. Experience in financial services and/or economics advantageous.* Strategic thinker with exceptional writing and storytelling abilities. Proven track record of developing compelling strategic narratives and thought leadership across owned, earned and paid channels.* Experience supporting senior executives and managing high-profile communications initiatives, including media engagements, speaking opportunities, executive profiling, thought leadership and issues management.* AI savvy, with a keen eye on leveraging emerging technologies, data and insights to enhance communications effectiveness. Most importantly, a positive attitude - agile, resilient and collaborative.**Location:**DBS Asia Central**Job:**Marketing and Communications**Schedule:**Regular**Employee Status:**Full time### Why join us?*DBS is more than a bank —**we're shaping the future of finance and communities. With innovation at our core and impact in our DNA, we go beyond banking to build careers, relationships, and a better world.*### About UsDBS is a leading financial services group in Asia with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia.Recognised for its global leadership, DBS has been named “World’s Best Bank” by Global Finance, “World’s Best Bank” by Euromoney and “Global Bank of the Year” by The Banker. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world’s “Most Innovative in Digital Banking” by The Banker. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 15 consecutive years from 2009 to 2023.DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets and is committed to building lasting relationships with customers. With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities.