Assistant Manager - Regional Sales & Marketing

Resorts World Sentosa; Singapore; On-site; SGD 72,000 - 110,000; Full time

Job summary

Resorts World Sentosa in Singapore seeks a seasoned sales and business development professional to drive the China market across attractions and hotel products. You will manage key accounts, negotiate partnerships, and coordinate with marketing and OTA partners.

Mandarin fluency is mandatory; a Master’s degree and 2–3 years in travel sales or partnerships are required. You will analyze trends, onboard new partners, and push campaigns to hit revenue KPIs.

Qualifications

• Master’s degree in Hotel Management, Marketing or related field.
• Mandarin fluency (spoken and written) is mandatory; knowledge of China travel ecosystem is a plus.
• 2–3 years in sales, business development, or commercial partnerships within travel industry (OTA and attractions/hospitality).
• Demonstrated success in OTA marketing campaigns and driving growth.

Responsibilities

• Develop and implement China market sales plans, channel development, client acquisition, and key account management across attraction and hotel products to hit regional revenue and growth KPIs.
• Support seasonal and campaign-based promotions (online + offline) by securing exclusive partner offers and coordinating with marketing on execution, to boost engagement and drive lead conversions.
• Coordinate cross-team collaboration (sales, operations, and external agencies) to streamline partnership initiatives, promotional campaigns, and account onboarding.
• Support account portfolio management, including performance tracking, partner coordination, and reporting to ensure smooth commercial partnership.
• Build and maintain high-value partner and client relationships; lead business negotiations, partnership agreements, and long-term collaboration development with key accounts.
• Proactively source and onboard new partners to expand sales conversion opportunities.
• Develop and execute China market sales strategy across attractions and hotel products, managing key account portfolios with China-focused OTA and travel partners to hit revenue and growth KPIs.
• Lead commercial negotiations with Singapore-based resellers to develop China market, and secure preferential terms, exclusive offers to increase sales conversion.
• Analyze China consumer booking trends and platform performance data to forecast demand and identify cross-sell opportunities between attractions and hotels.

Skills

Mandarin

Sales

Account mgmt

Negotiation

Project mgmt

Communication

Education

Master's degree

Tools

MS Office

OTA booking systems

Hotel booking system

Job description

• Develop and implement China market sales plans, channel development, client acquisition, and key account management across attraction and hotel products to hit regional revenue and growth KPIs.
• Support seasonal and campaign-based promotions (online + offline) by securing exclusive partner offers and coordinating with marketing on execution, to boost engagement and drive lead conversions.
• Coordinate cross-team collaboration (sales, operations, and external agencies) to streamline partnership initiatives, promotional campaigns, and account onboarding.
• Support account portfolio management, including performance tracking, partner coordination, and reporting to ensure smooth commercial partnership.
• Build and maintain high-value partner and client relationships; lead business negotiations, partnership agreements, and long-term collaboration development with key accounts.
• Proactively source and onboard new partners to expand sales conversion opportunities.
• Develop and execute China market sales strategy across attractions and hotel products, managing key account portfolios with China-focused OTA and travel partners to hit revenue and growth KPIs.
• Lead commercial negotiations with Singapore-based resellers to develop China market, and secure preferential terms, exclusive offers to increase sales conversion.
• Analyze China consumer booking trends and platform performance data to forecast demand and identify cross-sell opportunities between attractions and hotels.

Job Requirements

• Master’s or above in Hotel Management, Marketing, Business management or related discipline.
• Native or business-fluent Mandarin in both spoken and written is mandatory, with strong understanding of the China travel ecosystem; additional language skills are an advantage.
• Min 2-3 years in sales, business development, key account management, or commercial partnerships within travel industry, particularly OTA and attractions/hospitality.
• Demonstrated success in OTA marketing campaign execution, and track record driving marketing growth.
• Advanced proficiency in MS Office, working knowledge of OTA e-booking systems, and hotel booking system.
• Excellent communication, negotiation, project management and problem-solving skills; ability to work independently and under pressure.