Assistant Manager / Manager – Ecosystem Development & Engagement (Publicity)

sggovterp; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

PDPC seeks a digital marketing professional to support its digital marketing efforts within the Data Innovation & Protection Group. You will work closely with senior management and vendors to develop content and creative assets for PDPC’s owned channels.

The role focuses on end-to-end social media content production, including planning, drafting, shooting and editing assets that align with PDPC messaging and branding.

Qualifications

• 4–7 years of digital marketing and content development for B2C brands.
• End-to-end content production experience, especially short-form video.
• Strong editing and design skills with CapCut, Adobe Creative Cloud and Canva.
• Comfortable appearing on camera and in videos.
• Excellent writing/editing with adaptable tone for different audiences.
• Proficiency across social platforms (TikTok, Instagram, LinkedIn, Facebook) and analytics.
• Strong stakeholder management and project execution skills.

Responsibilities

• Drive end-to-end planning, creation and production of social media content and assets across formats, aligned with PDPC branding.
• Plan content calendars and manage deadlines, securing approvals and publishing on time.
• Create and produce social media content from drafting copy to video footage and final assets.
• Coordinate with internal stakeholders to align narratives for target audiences.
• Monitor trends and performance to recommend creative optimisations and improve engagement.
• Collaborate on PDPC resources like videos, publications, and infographics for engagement.
• Lead the internal content production workflow from storyboard to final asset production.

Skills

Digital marketing

Content development

Video editing

CapCut

Adobe Creative Cloud Pro

Canva

GenAI tools

Camera presence

Social media analytics

Content writing

Tools

CapCut

Adobe Creative Cloud Pro

Canva

Claude Design

Adobe Firefly

Job description

[What the role is]

This role sits with the Data Innovation & Protection Group (DIPG), which leads the development of data-driven technologies, ecosystem engagement, and the Personal Data Protection Commission (PDPC), which enforces the Personal Data Protection Act (PDPA). The Group empowers organisations to harness the power of data to drive innovation in the digital economy and protect personal data.

This role will be responsible for supporting PDPC’s digital marketing efforts. The ideal candidate will work closely with senior management, internal stakeholders and vendors on the development of content and creative assets for PDPC’s owned channels.

[What you will be working on]

• Drive the end-to-end planning, creation and production of social media content and creative assets across different formats, ensuring that outputs are audience-centric, platform-appropriate and aligned with PDPC’s messaging and branding
• Plan the social media content, which includes building content calendars and managing deadlines for content delivery by seeking approval and ensuring timely publishing
• Create and produce social media content from drafting post copy, capturing footages, editing videos, designing visuals, adapting the assets for different platforms to the final asset production.
• Coordinate with internal stakeholders across the Group to align the narratives and messaging for intended audiences
• Monitor social media trends, platform developments and content performance insights to recommend creative optimisations, improve engagement and support continuous refinement of social media content
• Collaborate with internal stakeholders to develop PDPC resources such as videos, publications, and infographics for industry and consumer engagement.
• Drive the internal content production workflow from video storyboarding, copywriting/copy editing, design and layout to final asset production

[What we are looking for]

• 4 - 7 years of digital marketing and content development experience across social media, website and digital campaigns for B2C brand
• Demonstrated ability to sustain the pace of delivery required for end-to-end content production work, especially short form video
• Keen eye for detail and aesthetic judgement with proven skills in video editing and design tools (e.g. CapCut, Adobe Creative Cloud Pro, Canva) and GenAI tools (e.g. Claude Design, Adobe Firefly)
• Comfortable appearing in front of the camera and in videos
• Excellent writing and editing abilities with ability to adapt tone for different audiences
• Good proficiency in social media platforms (TikTok, Instagram, LinkedIn and Facebook) and their analytics tools
• Strong understanding of digital content marketing and creation principles, and enjoys keeping up to date with the latest trends and platforms
• Excellent communications and stakeholder management skills to foster collaborations both internally across divisions and externally with vendors or partners.
• Self-motivated and committed to excellence in project execution and adept at managing priorities and timelines
• Additional experience with a B2B brand will be advantageous

Position will be commensurate with the candidate’s qualifications and experience.

Please note that only shortlisted applicants will be notified.

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