Assistant Manager/Manager (Audience Experience)

singapore chinese orchestra company limited

Shenton Way

On-site

SGD 60,000 - 90,000

Full time

14 days+
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Job summary

The Singapore Chinese Orchestra invites applications for an Assistant Manager/Manager (Audience Experience) to drive audience growth and engagement, oversee ticketing operations, and lead membership programs. You will collaborate with marketing, programming, and partners to enhance the customer journey and manage front-of-house duties.

A relevant bachelor's degree and at least three years in related roles are required, with willingness to work weekday evenings and some weekends.

Qualifications

  • At least 3 years of relevant experience in ticketing, audience development, membership management, or customer experience.
  • Bachelor's degree in any discipline.
  • Experience managing ticketing systems and event sales operations.
  • Strong interpersonal and relationship management skills with stakeholders.
  • Highly organised with strong project management abilities.
  • Good written and spoken English and Chinese for multi-lingual stakeholder engagement.
  • Proactive team player who works independently with attention to detail.
  • Passion for performing arts and culture.
  • Willing to work weekday evenings and weekends for front-of-house duties.

Responsibilities

  • Ticketing and Sales Operations: oversee ticketing for concerts/events, configure tickets, monitor sales, report, troubleshoot.
  • Support ticket sales campaigns with marketing and programming teams to optimise attendance.
  • Manage ticketing platforms for seamless online and on-site experience.
  • Develop and promote FSCO membership programs, events, benefits, and communications.
  • Oversee membership registrations and patron relationship management, track engagement metrics.
  • Customer Experience: handle inquiries and post-concert feedback; ensure high service standards.
  • Collaborate with Marketing Communications to support broader activities.

Skills

Ticketing systems
Audience development
Membership management
Customer experience
Interpersonal skills
Project management
Bilingual English/Chinese

Education

Bachelor's degree

Tools

Ticketing platforms

Job description

ASSISTANT MANAGER/MANAGER (AUDIENCE EXPERIENCE)

This role is responsible for driving audience growth and engagement for the Singapore Chinese Orchestra. The Manager oversees ticketing operations, leads the development of membership programmes, and cultivates strategic partnerships to expand audience reach. Working closely with internal teams, the Manager ensures a seamless customer experience while strengthening relationships with concertgoers, members, and the community.

Job Responsibilities

Ticketing and Sales Operations

  • Oversee ticketing operations for concerts and events, including ticket configuration, sales monitoring, reporting, and troubleshooting.
  • Work closely with the marketing and programming teams to support ticket sales campaigns and optimise attendance.
  • Manage ticketing platforms to ensure a seamless customer journey across online and on-site sales.
  • Support collaboration with corporate, community, and cultural partners on ticketing initiatives and promotions.
  • Perform front-of-house duty at concerts and events (to ensure smooth audience operations.
  • Drive and manage group ticket bookings with educational institutions, arts groups and community organisations to meet ticket revenue goals

Friends of SCO (FSCO) Membership

  • Develop and implement strategies to grow, engage, and retain FSCO members.
  • Plan and manage membership programmes, including member-exclusive events, benefits, and communications.
  • Oversee membership registrations, renewals, and patron relationship management.
  • Track and analyse membership data and engagement metrics to strengthen audience loyalty

Customer Experience

  • Manage customer enquiries and post-concert feedback
  • Ensure high standards of service, responsiveness and audience satisfaction across all touchpoints
  • Work with the Marketing Communications team to support wider marketing and communications activities when required
Job Requirements
  • At least 3 years of relevant experience in ticketing, audience development, membership management, or customer experience.
  • Bachelor's degree in any discipline.
  • Experience managing ticketing systems and event sales operations will be an advantage.
  • Strong interpersonal and relationship management skills, with the ability to engage patrons, partners and stakeholders.
  • Highly organised with strong project management abilities.
  • Good verbal and written skills in both spoken English and Chinese for working with English and Chinese-speaking stakeholders.
  • A proactive team player who can work independently, takes initiatives, with an eye for details.
  • Passion for the performing arts and cultural sector
  • Willing to work weekday evenings and weekends for front-of-house duty during concerts and events
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