Assistant Manager, International MICE

Sentosa Development Corporation; Singapore; On-site; SGD 60,000 - 95,000; Full time

Job summary

Sentosa Development Corporation is seeking a results-driven MICE Sales professional to proactively secure business opportunities for Sentosa and its partners, locally and internationally. You will meet performance targets, thrive in a fast-paced environment, and deliver exceptional customer service.

Responsibilities include building a global MICE and local corporate database, presenting proposals, conducting site inspections, and coordinating with marketing to stimulate demand.

Qualifications

• Bachelor’s degree or equivalent is required.
• Minimum of 2 years' experience in MICE/event sales.
• Proven ability to cultivate and engage targeted prospect databases.
• Familiarity with government tender and procurement processes is advantageous.
• Strong presentation skills and business acumen required.
• Ability to leverage data for performance analytics and dashboards.
• Willing and able to travel domestically and internationally.

Responsibilities

• Develop and maintain an International MICE and Local Corporate Database for lead generation and follow-up.
• Engage in sales calls, develop and present MICE proposals for Sentosa venues, products, and packages.
• Conduct site inspections of Sentosa properties to identify MICE leads and conversions.
• Collaborate with clients and stakeholders to plan events on Sentosa with seamless administration.
• Coordinate with Marketing to devise sales outreach campaigns to stimulate demand.
• Acquire new and sustained business to build a robust event pipeline in targeted markets.
• Identify and participate in trade events to promote business.
• Maintain active communication with MICE organizers and corporate clients.

Skills

MICE sales

Interpersonal skills

Business acumen

Presentations

Data analytics & dashboards

Team collaboration

Willing to travel

Education

Bachelor’s degree or equivalent

Job description

[What the role is]

The role involves proactively seeking and securing MICE (Meetings, Incentives, Conferences, and Exhibitions) business opportunities for Sentosa and its affiliated island partners, both within Singapore and internationally. The successful candidate will be responsible for meeting and exceeding performance targets established by management. This position requires an individual who can thrive in a fast-paced environment, consistently meet deadlines, and deliver exceptional customer service.

[What the role is]

The role involves proactively seeking and securing MICE (Meetings, Incentives, Conferences, and Exhibitions) business opportunities for Sentosa and its affiliated island partners, both within Singapore and internationally. The successful candidate will be responsible for meeting and exceeding performance targets established by management. This position requires an individual who can thrive in a fast-paced environment, consistently meet deadlines, and deliver exceptional customer service.

[What you will be working on]

• Develop and maintain an International MICE and Local Corporate Database to facilitate lead generation and follow-up activities.


• Engage in sales calls, develop and present MICE proposals for Sentosa venues, products, and packages to potential clients.


• Conduct site inspections of Sentosa properties to identify potential MICE leads and achieve successful conversions.


• Collaborate with clients and stakeholders to plan events on Sentosa, ensuring comprehensive administration and seamless execution of all planned activities.


• Coordinate with the Marketing team to devise and implement sales outreach campaigns, aiming to stimulate demand and address existing market requirements.


• Acquire new and sustained business to establish a robust pipeline of events within targeted markets and industries.


• Identify and participate in trade events and platforms to enhance business promotion efforts.


• Foster and enhance active communication and strong relationships with MICE organizers and corporate clients.


• Support in the preparation and periodic monitoring of sales reports as and when necessary.


• Undertake any other duties and tasks as assigned by the management.

[What we are looking for]

• Bachelor’s Degree or equivalent


• Minimum of 2 years' experience in MICE/event sales


• Demonstrated success in MICE/event sales with a proven ability to cultivate and engage targeted prospect databases. Preferably able to contribute with personal contacts and database resources.


• Familiarity with government tender and procurement processes would be advantageous.


• Strong Interpersonal Skills, Business Acumen and the ability to deliver compelling presentations


• Proficient in leveraging data for performance analytics and dashboards


• Capable of collaborating effectively within a team and working autonomously with minimal supervision.


• Holding a valid Class 3/3A driving license would be beneficial.


• Fluent in written and spoken English and a second language.


• Willing and able to undertake domestic and international travel as required.