APAC YouTube Shorts Growth Manager

Google

Singapore

On-site

SGD 120,000 - 180,000

Full time

14 days+

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Job summary

Google is seeking a Marketing Manager for APAC YouTube Shorts to lead regional go-to-market plans, tailor messaging for APAC markets, and coordinate strategy across global and local teams. You will drive campaigns for short-form video, mentor junior staff, analyze regional insights, influence product roadmaps, and balance local relevance with global cohesion to grow YouTube Shorts in APAC.

This role focuses on GTM execution, product research, and data-driven optimization to deepen engagement and

Qualifications

Bachelor's degree or equivalent practical experience.
6 years of marketing experience focusing on product marketing, growth marketing, brand management, or campaign execution.
Experience launching regional marketing campaigns or product-driven growth initiatives across APAC markets.

Responsibilities

Define and localize the value proposition, message houses, and core narratives for YouTube Shorts across APAC.
Design, lead, and scale regional GTM strategies for new product features and growth initiatives.
Gather and synthesize APAC creator/viewer insights and local market trends to inform global roadmaps.
Develop and scale integrated campaigns across the user lifecycle to grow active users of YouTube Shorts.
Partner with Insights and Analytics to optimize campaign efficacy and product performance.