APAC Launch Strategy & Activation Lead

WSA – Wonderful Sound for All; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

WSA – Wonderful Sound for All in APAC seeks a senior product marketing leader to own the rollout of the regional roadmap across Premium, Cost Optimized and OTC products. You will translate global strategy into country-level plans, balancing local market needs with competitive insight to maximise impact.

This role requires 5+ years in product marketing or lifecycle management, with a proven ability to lead across matrixed organizations and execute complex market strategies with discipline and

Qualifications

• 5+ years in product marketing or lifecycle management.
• Own a roadmap from strategic intent through to commercial execution in-market.
• Ability to influence inside complex or matrixed organizations.

Responsibilities

• Own the end-to-end solutions roadmap strategy across all platforms.
• Architect product launch planning and pricing by country to maximise competitive advantage.
• Drive launch execution and pricing realisation in-market, feeding learnings back into the roadmap.
• Champion the insights-to-roadmap process as the region's voice in global product strategy.

Skills

Roadmap ownership

Strategic thinking

Cross-functional work

Pricing strategy

Job description

WSA – Wonderful Sound for All in APAC seeks a senior product marketing leader to own the rollout of the regional roadmap across Premium, Cost Optimized and OTC products. You will translate global strategy into country-level plans, balancing local market needs with competitive insight to maximise impact.

This role requires 5+ years in product marketing or lifecycle management, with a proven ability to lead across matrixed organizations and execute complex market strategies with discipline and