APAC Cross-Border Marketing Analyst: GTM & Insights

VISA WORLDWIDE PTE. LIMITED; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

Visa is seeking a Marketing Analyst to support cross-border marketing initiatives across APAC. You will coordinate with country teams and global stakeholders to translate strategy into executable campaigns, assets, and playbooks that resonate in diverse markets.

The role emphasizes project management, analytics, and collaboration across product, communications, legal, and design teams to scale growth and deliver measurable business impact.

Qualifications

• Bachelor’s degree in Commerce or Marketing preferred.
• 5 years of experience in marketing, consulting, or related fields.
• Strong executional capabilities with experience managing cross-functional programs.
• Ability to operate independently and manage projects end-to-end.
• Strong project management and organizational capabilities.
• Familiarity with data analysis, reporting, or adoption metrics preferred.
• Ability to synthesize insights into clear, actionable recommendations.
• Excellent communication and interpersonal skills, comfortable working across cultures and time zones.
• High attention to detail, analytical mindset, and proactive problem-solving abilities.
• Ability to adapt quickly and thrive in a fast-paced, dynamic environment.
• Strong in AI would be a big advantage.

Responsibilities

• Execute end-to-end marketing initiatives for cross-border campaigns across APAC.
• Support GTM launches for new features and market rollouts.
• Develop and localize marketing toolkits, campaign assets, and playbooks for regional markets.

Skills

Project management

Cross-functional coordination

Analytics

Communication

Time management

Attention to detail

Problem solving

Adaptability

AI awareness

Education

Bachelor’s degree in Commerce or Marketing

Tools

Campaign tools

Job description

Visa is seeking a Marketing Analyst to support cross-border marketing initiatives across APAC. You will coordinate with country teams and global stakeholders to translate strategy into executable campaigns, assets, and playbooks that resonate in diverse markets.

The role emphasizes project management, analytics, and collaboration across product, communications, legal, and design teams to scale growth and deliver measurable business impact.