APAC B2B Marketing Leader - Campaigns, Events & Growth

GLORY; Singapore; On-site; SGD 45,000 - 61,000; Full time

Job summary

Glory is seeking a proactive and highly organised Senior Marketing Executive to support the execution of marketing programs across the Asia Pacific region. This role offers hands-on exposure to B2B marketing, regional campaigns, digital marketing, events, sales engagement activities, and lead management.

Working with sales, product, service and marketing teams, you will drive awareness, generate demand, support pipeline growth, and strengthen customer engagement through integrated marketing

Qualifications

• 3-6 years of experience in B2B marketing, demand generation, campaign management, or event marketing.
• Experience managing digital and email marketing campaigns.
• Understanding of lead management processes and sales engagement workflows.
• Strong project management and organisational skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects simultaneously with minimal supervision.
• Comfortable working with stakeholders across different countries and cultures.
• Proficient in Microsoft Office applications, particularly PowerPoint and Excel.

Responsibilities

• Coordinate multi-channel B2B marketing campaigns across APAC.
• Support email marketing programs, nurture campaigns, and lead generation initiatives.
• Coordinate campaign assets including landing pages, customer stories, social content, webinars, and sales collateral.
• Monitor campaign performance and provide reporting and recommendations for optimization.
• Work with regional and local teams to localize and deploy campaigns.

Skills

B2B marketing

Campaign management

Lead generation

Event marketing

Email marketing

Content creation

Project management

Stakeholder communication

Tools

Eloqua

HubSpot

Marketo

Salesforce

Oracle CX

Job description

Glory is seeking a proactive and highly organised Senior Marketing Executive to support the execution of marketing programs across the Asia Pacific region. This role offers hands-on exposure to B2B marketing, regional campaigns, digital marketing, events, sales engagement activities, and lead management.

Working with sales, product, service and marketing teams, you will drive awareness, generate demand, support pipeline growth, and strengthen customer engagement through integrated marketing