Advertising Account Executive

BREAD BUTTER BACON PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Bread Butter Bacon PTE. LTD. in Singapore is seeking a self-starter Senior Account Executive/Manager to oversee multiple campaigns across ATL, BTL and social media. You will liaise with clients, interpret briefs and ensure timely responses, while developing deep knowledge of client products and competitors.

You will manage budgeting, forecasting and campaign optimization, lead cross-functional teams, and contribute to new business pitches. A proactive, creative and energetic attitude is valued.

Qualifications

• At least 3+ years in advertising.
• Experience creating new business presentations.
• Strong understanding of Facebook, Instagram, and TikTok advertising.
• Experience in Social Media Ad buys, planning, posting and CRM is a must.
• Able to compile data across social media platforms for weekly/monthly reports with insights.

Responsibilities

• Liaising with clients, interpreting briefs, and providing timely responses to requests.
• Developing in-depth knowledge of clients’ products, audience, and competitors.
• Managing multiple projects and ensuring campaign elements are delivered on time.
• Forecasting, budgeting, campaign creation and optimization.
• Analyzing social media trends and effectiveness of campaigns.
• Participating in pitches and helping win new business.
• Presenting work to internal teams and clients.
• Managing internal creative team.

Skills

Client liaison

Digital advertising

Social media analytics

Budget forecasting

Campaign planning

Team management

New business pitches

Social ads expertise

Tools

Facebook Ads Manager

Instagram Ads Manager

TikTok Ads Manager

Google Analytics

CRM software

Job description

Bread Butter Bacon are looking for a self-starter Senior Account Executive / Manager who can manage multiple projects, the scope of work from ATL, BTL and Social Media.

What you'll be doing:

• Liaising with clients, interpreting their briefs, and providing timely responses to client requests (Basically their BFF)
• Developing in-depth knowledge of clients’ products and services, the target audience and their competitors’ activities
• Taking ownership of the brands including managing the finance aspect such as scope development and billings (Meticulous people, we’re looking at you )
• Exhibiting planning and coordination skills across social channels
• Ensuring campaign elements are delivered on time
• Demonstrating understanding of and ability to facilitate and manage forecasting, campaign budgeting, campaign creation and optimization
• Analyzing social media trends, data and monitoring the effectiveness of advertising campaigns.
• Participating in pitches and help win new business – through being involved in client briefings, proposal development, defining scope of work and costings, while working alongside the head of social and account service team
• Presenting work to internal teams and clients
• Managing internal creative team.

Qualfications:

• At least 3 or more years' experience in the same field of advertising
• Have experience working on new business presentations
• Excellent understanding Facebook, Instagram, Tik Tok are musts. LinkedIn, Twitter, WhatsApp and other social channels.
• Experience in Social Media Ad buys, planning, posting and reporting and CRM is a must.
• Able to compile data across social media platforms for weekly/monthly reports, including analysis for insights, optimization, and future strategy development
• Great time management and planning skills
• Being creative, ever-curious, and having an outgoing personality and positive energy are a plus
• Singaporean or PR