Adobe Campaign Lead

Tap Growth ai; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Tap Growth ai is seeking an experienced Adobe Campaign Technical Lead to drive the end-to-end technical delivery of Adobe Campaign solutions in Singapore. You will design, develop, and govern engagements, partnering with architects, PMs, and business stakeholders to ensure scalable and secure customer engagement platforms.

The role requires deep ACC expertise, enterprise integrations, and a track record of delivering complex marketing technology projects in Agile or hybrid environments.

Qualifications

• Bachelor's degree in CS/IT/SE or related field.
• 7+ years in enterprise app development, CRM or marketing tech.
• 3+ years leading technical teams or large-scale implementations.
• Experience delivering enterprise projects in Agile or hybrid delivery environments.

Responsibilities

• Lead end-to-end design and implementation of Adobe Campaign solutions.
• Own Technical Specification Documents (TSDs) and solution artifacts.
• Design, build, and optimize campaign management, segmentation, and automation workflows.
• Oversee integrations between Adobe Campaign and enterprise apps, CRM, analytics, and data sources.
• Provide technical leadership across development, reviews, testing, deployment, and release governance.
• Establish standards, reusable components, and governance practices for the platform.
• Ensure scalability, performance, security, reliability and maintainability.
• Support data migration, testing, defect resolution, hypercare, and post-production support.

Skills

Adobe Campaign Classic

Campaign management

Audience segmentation

Marketing automation

Technical leadership

Integrations

SQL

SDLC & release governance

Education

Bachelor's Degree in Computer Science/IT/Software Engineering

Tools

Adobe Campaign Classic configuration

ACC templates & delivery processes

Job description

We're Hiring: Adobe Campaign Lead!

We are seeking an experienced Adobe Campaign Technical Lead to drive the end-to-end technical delivery of Adobe Campaign solutions, ensuring secure, scalable, and high-performing customer engagement platforms. This role will lead technical design, development, integrations, deployment governance, and operational readiness while partnering closely with architects, project managers, business stakeholders, and development teams. The ideal candidate will have strong expertise in Adobe Campaign, enterprise integrations, data-driven marketing platforms, and technical leadership within complex delivery environments.

Key Responsibilities

• Lead the end-to-end technical design and implementation of Adobe Campaign solutions.
• Own and maintain Technical Specification Documents (TSDs) and solution design artifacts.
• Design and build campaign management, audience segmentation, workflow automation, and customer communication solutions.
• Lead and oversee integrations between Adobe Campaign and enterprise applications, customer engagement channels, analytics platforms, fulfillment systems, and data sources.
• Provide technical leadership across development, configuration, code reviews, testing, deployment, and release management activities.
• Establish technical standards, development frameworks, reusable components, and governance practices.
• Ensure solution scalability, performance, security, reliability, and maintainability.
• Support environment setup, data migration, testing, defect resolution, hypercare, and post-production support activities.
• Collaborate with Solution Architects, Business Analysts, Project Managers, and development teams to ensure successful project delivery.
• Drive technical best practices, documentation standards, and continuous improvement initiatives across the platform.

General Background

• Bachelor's Degree in Computer Science, Information Technology, Software Engineering, or a related discipline.
• 7+ years of experience in enterprise application development, CRM, marketing technology, or customer engagement platforms.
• 3+ years of experience leading technical teams or large-scale application implementations.
• Proven experience delivering enterprise projects in Agile or hybrid delivery environments.

Mandatory Skills

• Strong hands-on experience with Adobe Campaign Classic (ACC) implementation, configuration, and administration.
• Proven experience designing and delivering campaign management, audience segmentation, and marketing automation solutions.
• Strong knowledge of Adobe Campaign workflows, schemas, data models, templates, and delivery processes.
• Experience integrating Adobe Campaign with enterprise applications, CRM systems, analytics platforms, APIs, and external data sources.
• Strong expertise in technical solution design, architecture documentation, and Technical Specification Documents (TSDs).
• Knowledge of SQL, data management, and customer data integration concepts.
• Experience with software development lifecycle (SDLC), release management, testing, and deployment governance.

Nice-to-Have Skills

• Experience with Adobe Experience Cloud solutions.
• Knowledge of Adobe Journey Optimizer (AJO) or Adobe Experience Platform (AEP).
• Experience integrating with CRM platforms such as Salesforce, Microsoft Dynamics, or SAP.
• Familiarity with cloud platforms (Azure, AWS, or GCP).
• Experience with DevOps, CI/CD pipelines, and automated deployment practices.
• Adobe Campaign certifications or related Adobe digital marketing certifications.
• Experience within Banking, Financial Services, Telecommunications, Retail, or Customer Experience-focused organizations.