Adobe Campaign Operation Manager

Samsung SDS Asia Pacific Pte Ltd; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Samsung SDS Asia Pacific Pte Ltd is seeking a campaigns operations specialist to lead end-to-end digital marketing efforts for Taiwan and/or Hong Kong using Adobe Campaign Classic V8. You will coordinate the team, optimize campaigns and deliver measurable results across markets.

The role requires a solid technical understanding of ACC v8, thorough campaign lifecycle management, and the ability to liaise with regional stakeholders while ensuring timely delivery and compliance with data privacy

Qualifications

• Bachelor's degree in Marketing or related field.
• 4 years of hands-on experience in digital campaign operations.
• Proficient in Adobe Campaign Classic (v7 or v8).
• Strong campaign lifecycle management and CRM/MarTech knowledge.
• Experience managing campaigns in Taiwan and/or Hong Kong markets is a plus.
• Strong project management and communication skills.

Responsibilities

• Lead end-to-end digital marketing campaigns for Taiwan and/or Hong Kong using Adobe Campaign Classic V8.
• Manage the team, coordinate and optimize campaigns for measurable results.
• Serve as liaison between campaign briefings and the technical operations team.
• Collaborate with internal stakeholders to ensure accuracy and timely delivery.
• Coordinate full lifecycle of digital campaigns: brief, build, QA, launch, monitor, and report.
• Collaborate with regional stakeholders to understand campaign requirements and create briefs.
• Design workflows, manage audience segmentation, and schedule deliveries in ACC.
• Enforce quality-control standards and ensure timely delivery.
• Collaborate with analysts on post-campaign reports and analyses.
• Coordinate with in-house technical team to resolve issues and implement optimizations.
• Provide strategic input from client interactions and market use cases.
• Create documentation to support operations execution.
• Ensure compliance with data privacy and local market regulations (PDPA, GDPR).

Skills

Adobe Campaign Classic

Campaign management

Stakeholder liaison

Project management

CRM/MarTech

Taiwan/HK markets experience

Education

Bachelor's degree in Marketing or related

Job description

• Lead end-to-end digital marketing campaign execution for Taiwan and/or Hong Kong market using Adobe Campaign Classic V8
• Responsible for managing the team, coordinating and optimizing campaigns to achieve measurable results.
• Operate effectively in a fast-paced environment and serve as a liaison between campaign briefings and the technical operations team.
• A solid understanding of the technical configurations in Adobe campaign and full end-to-end campaign process, from brief to delivery, is essential. Additionally, the candidate must collaborate with internal stakeholders to ensure accuracy and timely delivery.
• Coordinate full lifecycle of digital campaigns: brief, build, QA, launch, monitor, and report.
• Collaborate with regional stakeholders and local teams to understand campaign requirements and create campaign briefs.
• Use Adobe Campaign Classic (ACC v8) to design workflows, manage audience segmentation, and schedule deliveries.
• Enforce quality-control standards and ensure timely delivery.
• Collaborate with analysts in delivering required reports and deliver post-campaign analysis.
• Liaise with the in-house technical team, coordinate discussions to resolve technical issue, implement optimization and enhancements.
• Provide strategic input, leveraging frontline insights from client interactions and current campaign use cases.
• Create documentation needed to support operations execution.
• Ensure compliance with data privacy and local market regulations (e.g., PDPA, GDPR).

Requirements

• Bachelor's degree in Marketing, or a related field.
• 4 years of hands-on experience in digital campaign operations.
• Proficient in Adobe Campaign Classic (v7 or v8)
• Strong understanding of campaign lifecycle management and CRM/MarTech tools.
• Experience of managing campaigns in Taiwan and/or Hong Kong markets is a bonus.
• Strong project management and communication skills.
• This role is required to liaise with Taiwan/ Hong Kong customer.