Sweden Marketing Communications Lead (Hybrid)

ABB AB; Mölndals kommun; Hybrid; SEK 700,000 - 900,000; Full time

Job summary

ABB in Sweden seeks a Marketing Communications Manager to lead local campaigns, content and events in support of ABB Process Industries. The role partners with local management, sales teams, and global stakeholders to strengthen ABB’s market presence.

You will drive storytelling, lead generation, and localization of global campaigns for the Swedish market, while aligning with ABB’s brand and business priorities. Hybrid work is available with base in major Swedish cities.

Qualifications

• 8+ years of experience in marketing communications or related field.
• Proficient in English and Swedish for written and verbal communication.
• Experience in B2B marketing or agency environment preferred.

Responsibilities

• Develop and execute integrated marketing and communications activities aligned with global and local objectives.
• Drive campaigns, digital marketing, content creation, events, and customer communications.
• Lead local marketing initiatives while ensuring alignment with ABB’s global brand and strategies.
• Plan and manage local events, trade shows, and localization of global campaigns for the Swedish market.
• Lead internal communications activities, including town halls and budget tracking.

Skills

Project management

Content creation

B2B marketing

Team collaboration

Education

University degree in Journalism, Communications, Marketing, or related field

Tools

Salesforce

Pardot

Job description

ABB in Sweden seeks a Marketing Communications Manager to lead local campaigns, content and events in support of ABB Process Industries. The role partners with local management, sales teams, and global stakeholders to strengthen ABB’s market presence.

You will drive storytelling, lead generation, and localization of global campaigns for the Swedish market, while aligning with ABB’s brand and business priorities. Hybrid work is available with base in major Swedish cities.