Senior UX Researcher: Global Gaming Insights Lead

Tencent; Malmö kommun; On-site; SEK 900,000 - 1,200,000; Full time

Job summary

Level Infinite, Tencent’s global gaming brand, is seeking a Senior UX Researcher (Astra) to lead research across invested studios in North America and Europe, guiding game design with player insights and driving business growth. You will design studies, collaborate with studios and Shenzhen teams, translate findings into actionable design recommendations, and help shape UX strategy across IEGG.

Fluency in English required; Mandarin a plus.

Qualifications

• Bachelor’s or Master’s degree in HCI, Psychology, Cognitive Science, or a related field.
• 8+ years of experience in UX research, preferably within gaming or interactive entertainment.
• Proven track record conducting research for AAA or live-service games.

Responsibilities

• Design and execute comprehensive UX research studies to evaluate player behavior, preferences, and pain points across multiple game titles.
• Collaborate with invested studios to identify research needs and provide strategic guidance on UX improvements.
• Work closely with iMur, Checkpoint and external UX lab vendors, to leverage their resources and expertise in conducting lab-based and remote user testing.
• Partner with assigned teams in Shenzhen to align research objectives with business goals and ensure seamless communication between Tencent HQ and invested studios.
• Collaborate with game designers, product managers, and developers to translate research findings into actionable design recommendations.
• Conduct research that accounts for cultural differences and regional player preferences, ensuring games resonate with diverse audiences.
• Share knowledge about UX best practices throughout IEGG.
• Foster a culture of collaboration, learning, and excellence within the team.
• Stay up-to-date with industry trends and emerging technologies in UX research and gaming.
• Advocate for the adoption of best practices and innovative research methods within IEGG and across partnered studios.

Skills

UX research

Qualitative methods

Quantitative methods

Usability testing

Interviews

Surveys

Analytics

Game development

Communication

Cross-cultural collaboration

Education

Bachelor’s or Master’s degree in HCI / Psychology / Cognitive Science

Tools

UX research tools

Job description

Level Infinite, Tencent’s global gaming brand, is seeking a Senior UX Researcher (Astra) to lead research across invested studios in North America and Europe, guiding game design with player insights and driving business growth. You will design studies, collaborate with studios and Shenzhen teams, translate findings into actionable design recommendations, and help shape UX strategy across IEGG.

Fluency in English required; Mandarin a plus.