Senior Platform and Branding Strategy Specialist; Automotive

Arion Recruitment Ltd; Göteborgs kommun; On-site; SEK 800,000 - 1,000,000; Full time

Job summary

Arion Recruitment Ltd is seeking a Senior Expert in Brand Marking and Platform Development based in Gothenburg, Sweden. This pivotal role requires a candidate with over 12 years of experience in brand management and platform prerequisites. Responsibilities include leading brand strategies, managing engineering projects, and collaborating with stakeholders to enhance brand identity across platforms. Ideal candidates will be strategic thinkers with a passion for branding and strong leadership skills. Join an innovative team working at the forefront of brand strategy.

Qualifications

• 12+ years of experience in branding, brand management, and/or platform prerequisites management.
• Skilled in BDAT for analytics-driven brand positioning.
• Recognized expert capable of mentoring peers and inspiring innovation.

Responsibilities

• Lead the development and execution of brand marking strategies.
• Manage feasibility and advanced engineering projects to guide platform decisions.
• Engage stakeholders to maintain a competitive brand strategy.

Skills

Brand Management

BDAT System Proficiency

Leadership and Influence

Industry Insight

Platform Development

Job description

Senior Expert in Brand Marking and Platform Development

Experience Required

12+ years in branding, brand management, and/or platform prerequisites management

Role Overview

A prominent organization is seeking an experienced Brand Marking and Platform Specialist to lead and enhance its brand strategy and platform development efforts. This position requires expertise in brand management, proficiency in the BDAT (Brand Data Analytics Tool) system, and experience in platform feasibility projects. As a thought leader, you will shape brand positioning within a global market, aligning the organization’s identity across all product and platform touchpoints.

Key Responsibilities

• Lead the development and execution of brand marking strategies, ensuring a consistent and unified brand identity across all platforms.
• Manage feasibility and advanced engineering projects to guide platform decisions, contributing to strategic platform prerequisites.
• Collaborate across functions to ensure brand alignment in platform development and function ownership.
• Engage stakeholders to maintain a competitive brand strategy that aligns with market trends and supports growth.

Expertise and Skills Required

• Brand Management: Extensive experience (12+ years) in brand development, brand marking, and brand strategy within relevant industries.
• BDAT System Proficiency: Skilled in BDAT for analytics-driven brand positioning and data-informed decision-making.
• Leadership and Influence: Recognized expert capable of mentoring peers and using networks to inspire innovation in branding.
• Industry Insight: Up-to-date with industry trends, translating insights into strategic brand objectives.
• Platform Development: Proven track record in managing platform prerequisites, function ownership, and advanced feasibility projects.

Ideal Candidate Profile

This role suits a strategic thinker with a passion for branding, digital tools, and collaboration. The candidate should excel in advancing brand initiatives, be proactive in creating cohesive strategies, and effectively foster teamwork across departments.