Sales Manager / Future Country Manager

Gullis Drinks; Stockholms kommun; On-site; SEK 390,600 - 558,000; Full time

Benefits offered by this job

High-Stakes Reward

Ground Floor Opportunity

Product Pride

Direct Impact

Job summary

Gullis Drinks is seeking a Market Lead in Stockholm to drive the expansion of our premium beverage brand, emphasizing natural, sugar-free drinks. The ideal candidate will have a proven sales record, an ability to secure high-visibility placements, and a flair for representing premium aesthetics. You will independently manage our market presence and be pivotal in achieving ambitious sales targets. We offer a monthly retainer along with an uncapped commission structure for every crate sold.

Qualifications

• Proven track record of high-velocity prospecting and closing deals.
• Experience building or managing retail accounts.
• Ability to represent a premium aesthetic.

Responsibilities

• Dominate the inner city by visiting independent retailers daily.
• Capture market share by securing eye-level placements.
• Onboard new accounts into the Swedish Stockfiller system.
• Execute a target of 50+ premium listings in three months.

Skills

Local Cultural Fluency

The Hunter Mindset

Strategic Thinking

Grit & Style

Independence

Job description

Job Opportunity: Market Lead – Premium Beverage Startup (Stockholm)

Location: Stockholm, Sweden | Full‑Time / Freelance | Monthly Retainer + Uncapped Commission

The Role

We don't believe in slow starts. After a successful run in Belgium, Gullis Drinks is hitting the streets of Stockholm, and we're looking for a winner's mentality to lead the charge. You'll own the Stockholm market, proving that natural, premium juice belongs in every high‑end deli and trend‑setting convenience store from Vasastan to Södermalm.

We firmly believe that high‑growth sales require more than just a pitch; it requires a deep understanding of local retail culture and the grit to secure the best shelf space. Since you are our first Swedish hire, you will be the face of the brand and have total ownership over our local expansion strategy.

What You'll Do

• Own the Streets: Dominate the inner city by visiting 10‑15 hand‑picked independent retailers and cafés daily.
• Win the Fridge‑Front: Capture market share by securing eye‑level, front‑of‑fridge placements for our premium bottles.
• Architect the Environment: Onboard every new account into our Swedish Stockfiller system, ensuring data‑driven re‑orders flow seamlessly from day one.
• Master Brand Aesthetics: Ensure Gullis looks as good as it tastes by placing POS materials with precision and style.
• The 90‑Day Sprint: Execute a blitz‑scale phase with a clear target of 50+ premium listings in your first three months.

The Mission

Our vision is to reclaim “cool” for natural, sugar‑free drinks. We are turning a childhood heritage into Stockholm's most desired premium brand. Nature provided the vitamins; we provided the brand; you provide the growth.

About You

You are a Stockholm Closer with a passion for premium products and urban retail culture. You thrive on the adrenaline of a sales sprint and view a “ne” as merely the start of a negotiation. While your sales craft is exceptional, you also have the stylistic eye to ensure our brand pops in every store you touch. You are likely an early adopter of new trends and have the independence to hit the ground running without hand‑holding.

Requirements

• Local Cultural Fluency: You speak the language of Stockholm retail and understand the fika business culture.
• The Hunter Mindset: Proven track record of high‑velocity prospecting and closing deals in fast‑paced environments.
• Strategic Thinking: Experience building or managing retail accounts and ensuring long‑term shelf dominance.
• Grit & Style: A portfolio or track record that demonstrates both the hustle to scale and the ability to represent a premium aesthetic.
• Independence: You are ready to work independently as Employee #1 in Sweden.

Bonus points

• Existing relationships with premium delis, bars, or major players like ICA and Coop.
• Experience launching international brands into the Swedish market.
• A background in high‑end food & beverage sales.
• Swedish language proficiency.

Why Join Gullis Drinks

• High‑Stakes Reward: A solid monthly retainer plus an aggressive, uncapped commission for every listing and crate sold.
• Ground Floor Opportunity: The chance to lead our Swedish expansion and transition into a permanent leadership role.
• Product Pride: Represent a brand based on 100% natural juice with no added sugars or synthetic additives.
• Direct Impact: Work side‑by‑side with the founder to make Stockholm real again.

Ready to make an impact? If you have the grit to scale a startup and the style to represent a premium brand, we'd love to hear from you.