Regional Channel Manager - EMEA

The Nederman Group; Helsingborgs kommun; On-site; SEK 994,365 - 1,546,790; Full time

Job summary

Auburn, part of The Nederman Group, is a global leader in particulate monitoring and combustion optimization solutions. Based in Helsingborg, Sweden, you will drive regional channel growth across EMEA by developing, onboarding, enabling, and supporting distributors, OEMs, and system integrators.

You will lead channel strategy, recruit high-potential partners, and collaborate with internal teams to grow pipeline and revenue while traveling extensively across Europe.

Qualifications

• Bachelor's degree in Engineering, Business, or a related field.
• 5–10 years in channel management, sales, or business development in industrial markets.
• Proven experience building channel partner networks.
• Experience across multiple European markets.
• Excellent English communication and ability to travel.

Responsibilities

• Develop, manage, and expand Auburn’s channel partner network in EMEA.
• Onboard, enable, and support distributors, OEMs, system integrators.
• Lead partner onboarding, training, and enablement activities.
• Build relationships with distributors, OEMs, system integrators, and reps.
• Conduct business reviews, pipeline discussions, and joint planning with partners.
• Drive order intake and revenue growth via partner ecosystem.
• Maintain pipeline in Dynamics CRM.
• Collaborate with Sales, Marketing, Engineering, and Offering management.

Skills

Channel sales

Negotiation

CRM experience

English proficiency

Education

Bachelor's degree in Engineering, Business, or related field

Tools

Dynamics CRM

Job description

Are you a commercially driven channel sales professional with a passion for building strong partner networks and driving business growth across international markets? Do you thrive in a dynamic environment where you can combine strategic thinking with hands‑on execution?

Auburn, part of the Nederman Group, is a global leader in particulate monitoring and combustion optimization solutions. Our technologies help industrial customers improve environmental performance, process efficiency, and regulatory compliance across a wide range of applications. We are now looking for a Regional Channel Manager - EMEA to strengthen our channel partner network and drive sustainable business growth through strategic partnerships.

Based in Helsingborg, Sweden, you will play a key role in expanding Auburn’s market presence through strategic channel partnerships and contribute directly to our ambitious growth journey.

What you will do

As Regional Channel Manager - EMEA, you will be responsible for developing, managing, and expanding Auburn’s channel partner network across the region. You will identify, onboard, enable, and support distributors, representatives, OEMs, and system integrators to drive sustainable revenue growth and increased market penetration.

Acting as the primary commercial lead for channel development in EMEA, you will build strong partner relationships while helping customers solve complex industrial challenges through Auburn’s monitoring and control solutions. You will work closely with partners and internal stakeholders to grow pipeline, win business, and deliver measurable results.

Your day-to-day responsibilities will include:

• Developing and executing the regional channel strategy aligned with Auburn’s global growth objectives
• Identifying and recruiting high‑potential channel partners across priority markets and industries
• Leading partner onboarding, training, and enablement activities to ensure long‑term success
• Building and maintaining strong relationships with distributors, OEMs, system integrators, and representative networks
• Conducting regular business reviews, pipeline discussions, and joint planning sessions with partners
• Supporting partners in developing and closing key opportunities through joint customer engagement and commercial guidance
• Driving regional order intake and revenue growth through an active and engaged partner ecosystem
• Building and maintaining a robust, high-quality opportunity pipeline in Dynamics CRM
• Gathering market intelligence on customer needs, industry trends, competitive activities, and new opportunities
• Participating in customer visits, industry events, and trade shows throughout the EMEA region
• Collaborating closely with Sales, Marketing, Offering Management, Engineering, and other Nederman Group companies to maximize growth opportunities
• Ensuring compliance with commercial policies, channel governance, and reporting requirements

This role involves frequent travel across the EMEA region, giving you the opportunity to build relationships with partners, customers, and industry stakeholders in diverse and dynamic markets.

We believe you have

To succeed in this role, we expect that you have:

• A Bachelor's degree in Engineering, Business, or a related field
• 5–10 years of experience in channel management, sales, or business development within industrial or technical markets
• Proven experience developing and managing channel partners, distributors, OEMs, or representative networks
• A strong track record of building sales pipelines, winning business, and delivering revenue growth
• Experience working across multiple European markets and understanding regional business environments
• Strong communication, negotiation, and relationship‑building skills
• Experience working with CRM systems and structured pipeline management
• Excellent English communication skills, both spoken and written
• The willingness and ability to travel extensively throughout the EMEA region

It is also beneficial if you have:

• Experience within industrial automation, instrumentation, environmental monitoring, process control, or related industries
• Experience working in a global or matrix organization
• An MBA or other advanced business qualification
• Certifications in sales, channel management, strategic selling, or account management
• Knowledge of particulate monitoring, emissions monitoring, or industrial environmental solutions

We place great value on your commercial mindset, entrepreneurial spirit, and ability to build trusted relationships. You are self‑motivated, results‑oriented, and comfortable working independently while collaborating across international teams. Most importantly, you enjoy turning opportunities into long‑term business success and creating value for customers and partners alike.

What we offer you

At Nederman, we believe our success is built on people who are passionate about making a difference. Every day, our technologies contribute to cleaner air, more efficient industrial processes, and a more sustainable future.

As part of Auburn and the Nederman Group, you will join a collaborative, entrepreneurial, and international organization where innovation and continuous improvement are part of our everyday work. You will have a unique opportunity to influence Auburn’s growth across EMEA while working with industry‑leading technologies and a global network of colleagues and partners.

Based at our headquarters in Helsingborg, you will work in a modern and inspiring environment with excellent opportunities for professional development and international exposure. We offer competitive benefits, a strong culture built on collaboration and accountability, and the chance to make a real impact in a growing global business.

If you are ready to build strategic partnerships, drive regional growth, and help shape the future for clean air, we would love to hear from you.