Programmatic Strategist: AI-Driven Media & Optimization

Publicis Groupe Holdings B.V; Stockholms kommun; Hybrid; SEK 442,624 - 663,937; Full time

Benefits offered by this job

Generous benefits package

Global AI learning platform

Flexible working arrangements

Job summary

Publicis Groupe Holdings B.V in Stockholm is seeking a talented Programmatic Specialist. This role involves ownership of programmatic strategies and execution across multiple media channels including Video and Display.

The ideal candidate has a strong analytical mindset and experience in programmatic buying. The position offers flexibility in working arrangements and a commitment to employee well-being through various initiatives.

Qualifications

• 1–3 years of hands-on experience in programmatic buying or digital media optimization.
• Strong interest in AI-driven media tools and predictive modeling.
• Excellent data literacy with strong analytical skills.

Responsibilities

• Develop and implement programmatic tactical plans meeting client objectives.
• Execute day-to-day campaign tactics across various DSPs.
• Conduct detailed analysis of campaign data for actionable insights.

Skills

Digital media expertise

Analytical mindset

Proficiency in English and Swedish

Education

Bachelor's degree in Business or Marketing

Tools

DV360

Amazon DSP

Job description

Publicis Groupe Holdings B.V in Stockholm is seeking a talented Programmatic Specialist. This role involves ownership of programmatic strategies and execution across multiple media channels including Video and Display.

The ideal candidate has a strong analytical mindset and experience in programmatic buying. The position offers flexibility in working arrangements and a commitment to employee well-being through various initiatives.