OND Category Analyst

Imperial Brands; Sweden; On-site; SEK 480,000 - 560,000; Full time

Job summary

Imperial Brands, with Skruf Snus in Sweden, is seeking an Insights Analyst to strengthen the OND category analytics. You will turn data into actionable insights, develop reports and dashboards, and collaborate with Marketing, Product and Data teams to guide strategic decisions.

The role requires strong numerical/analytical skills, advanced Excel/PowerPoint, and English fluency; Swedish knowledge is a plus. Join a global FMCG leader focused on quality, innovation and sustainable growth.

Qualifications

• Experience in insights, analytical, category, market-research or business-performance roles.
• Strong numerical and analytical skills; able to identify trends and outliers.
• Advanced Excel and PowerPoint; ability to present analyses clearly.
• Experience in FMCG or consumer insights advantageous.
• Strong communication and stakeholder-management skills.
• Fluency in English; Swedish knowledge beneficial.

Responsibilities

• Analyse category, market, brand and competitor data to identify trends, performance drivers, risks and opportunities.
• Develop and maintain regular reports, dashboards and presentations that provide clear and actionable insights to key stakeholders.
• Bring together data from multiple internal and external sources to monitor category performance and assess the impact of business activities.
• Translate complex analysis into concise narratives, visually compelling presentations and data-driven recommendations.
• Support the development of high-level market volume forecasts and analyse actual performance against forecasts, explaining significant variations.
• Collaborate with Insights, Marketing, Product, Portfolio and Data teams to ensure insights are integrated into strategic planning and broader business decisions.

Skills

Insights experience

Analytical skills

Excel

PowerPoint

FMCG experience

Communication

English fluency

Swedish knowledge

Tools

Excel

PowerPoint

Job description

The Role

Are you naturally curious, highly analytical and skilled at turning complex data into clear, actionable insights?

Join our team in Sweden as our next Insights Analyst – OND Category at Skruf Snus.

Skruf Snus is one of the leading producers of snus and modern oral nicotine products in the Nordics and is part of Imperial Brands’ global portfolio. With a strong focus on quality, innovation and sustainability, Skruf continues to grow and help shape the future of the smokeless nicotine category.

You will be part of an inclusive, global organisation with more than 25,000 employees worldwide, where collaboration and continuous improvement are at the heart of everything we do.

As an Insights Analyst – OND Category, you will play an important role in strengthening Skruf Snus’ Insights function within the Oral Nicotine Delivery (OND) category.

Reporting to the OND Insights Business Partner, you will work closely with the Nordics and OND Insights teams, as well as colleagues across Category Marketing, Product and Portfolio, Business Performance, and Data and Analytics.

Principle Accountabilities

• Analyse category, market, brand and competitor data to identify trends, performance drivers, risks and commercial opportunities.


• Develop and maintain regular reports, dashboards and presentations that provide clear and actionable insights to key stakeholders.


• Bring together data from multiple internal and external sources to monitor category performance and assess the impact of business activities.


• Translate complex analysis into concise narratives, visually compelling presentations and data-driven recommendations.


• Support the development of high-level market volume forecasts and analyse actual performance against forecasts, explaining significant variations.


• Collaborate with Insights, Marketing, Product, Portfolio and Data teams to ensure insights are integrated into strategic planning and broader business decisions.

Skills and Experience Required

• Experience in an insights, analytical, category, market-research or business-performance role.


• Strong numerical and analytical skills, with the ability to interpret complex datasets and identify meaningful trends, patterns and outliers.


• Advanced Microsoft Excel and PowerPoint skills, with the ability to present analysis clearly and compellingly.


• Experience within FMCG, consumer insights, or another commercially focused or highly regulated industry would be advantageous.


• Strong communication, problem-solving and stakeholder-management skills, with the ability to simplify complex information.


• Fluency in written and spoken English is essential, while knowledge of Swedish is beneficial.

What We Offer

In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and further benefits as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.

Everyone Belongs

Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at [e-mail] to let us know if we can provide support in helping you complete an application and/or attend an interview.

About Us

We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work. Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that creates exciting and rewarding career opportunities for all. Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we’re fully committed to creating and maintaining an environment that celebrates and respects difference.

As a matter of policy, Imperial Tobacco or its subsidiaries never requests or requires payment as part of any recruitment process.