Nordic Trade Marketing Manager

Nigel Wright Group; Västerås kommun; On-site; SEK 700,000 - 1,100,000; Full time

Job summary

Schysst Käk is seeking a Nordic Trade Marketing Manager to connect Marketing, Sales, and KAMs across four markets. You’ll drive campaigns, launches, activations, and customer initiatives from concept to evaluation.

The role is hands-on and requires coordinating campaigns, tastings, and retail activations across the Nordics. You bring a strong commercial mindset, creative problem-solving, and exceptional organizational skills.

Qualifications

• Experience in FMCG, grocery retail, trade marketing, or similar fields.
• Excellent project management and organizational skills.
• Strong presentation and communication abilities.

Responsibilities

• Lead Nordic trade marketing campaigns, product launches, trade fairs, tastings, and retail activations.
• Ensure promotional materials, POS assets, and language adaptations are top quality and on time.
• Coordinate between Marketing, Sales, KAMs, customers, agencies, and partners.
• Develop compelling commercial presentations and customer-facing materials.
• Analyze campaign performance and translate insights into improvements.
• Leverage AI and digital tools to improve speed and decision-making.

Skills

Project management

FMCG experience

Trade marketing

Presentation skills

Bilingual English/Swedish

Tools

AI tools

Job description

At Schysst Käk, we have transformed how people think about kebab. By creating the Hemmakebab category, we have built one of the fastest-growing FMCG brands in the Nordics. Today, our products are available in thousands of stores across Sweden, Norway, Denmark, and Finland, and our journey is only just beginning.

Our marketing team develops the strategy, concepts, design, and content that build our brand. Now, we're looking for the person who can turn those ideas into reality, bringing them to life with our customers, sales teams, and in stores across the Nordics.

About the role:

As our Nordic Trade Marketing Manager, you will be the vital link between Marketing, Sales, Key Account Management, customers, and retail execution. Reporting directly to the Marketing Director, you will be responsible for driving campaigns, product launches, activations, and customer initiatives from concept through execution and evaluation across four markets.

This is a highly hands‑on role where no two days are the same. One day, you may be developing a compelling commercial presentation together with the KAM team. The next, you could be coordinating a trade show, organising a major in-store tasting, or launching a retail activation somewhere in the Nordics.

You have a strong commercial mindset, a creative eye, and exceptional organisational skills. Rather than being the person creating every asset, your strength lies in bringing people together, managing projects, and ensuring that great ideas are executed brilliantly.

Key Responsibilities

• Lead Nordic trade marketing campaigns, product launches, trade fairs, tastings, and retail activations
• Ensure all promotional materials, POS assets, language adaptations, and deliverables are executed to the highest standard and delivered on time
• Act as the key point of coordination between Marketing, Sales, Key Account Managers, customers, agencies, and external partners
• Develop compelling commercial presentations and customer-facing materials
• Analyse campaign performance and sales results, translating insights into future improvements
• Leverage AI and modern digital tools to improve speed, effectiveness, and decision‑making

Who You Are & What We Offer

• A natural project manager who thrives on turning plans into action and delivering results
• Experienced within FMCG, grocery retail, trade marketing, shopper marketing, retail, or a similar field
• Commercially minded with a strong understanding of what drives sales and shopper engagement in-store
• Creative and solutions-oriented, with a proven ability to transform ideas into impactful activities
• Skilled at creating professional, visually engaging, and persuasive presentations
• Energetic, hands‑on, and comfortable rolling up your sleeves when needed
• Enjoy working in a fast‑paced environment with multiple stakeholders and projects running simultaneously
• Curious about AI, technology, and new ways of working
• Fluent in both English and Swedish, written and spoken

This Role May Not Be for You If...

• You enjoy brainstorming but lose interest when it comes to execution
• You consider a campaign finished once the materials have been approved
• You prefer working at a distance from customers, sales teams, and retail environments
• You need perfect briefs and detailed instructions before you can move forward
• You see logistics, coordination, and follow‑up as someone else's responsibility
• You enjoy talking strategy but would rather avoid trade fairs, tastings, or solving last‑minute challenges
• You view AI and digital tools as something to explore "later"

What We Offer

• A pivotal role in one of the Nordics' most exciting and fastest-growing food brands
• The opportunity to shape and drive our continued Nordic expansion
• Close collaboration with Marketing, Sales, KAM teams, and some of the region's largest retail customers
• A dynamic, entrepreneurial environment where ideas move quickly and results matter
• The chance to make a visible impact on a brand that is redefining an entire category

Ready to help build the next chapter of Schysst Käk?