Marketing Activation Coordinator

Stanley Black & Decker; Göteborgs kommun; Hybrid; SEK 420,000 - 540,000; Full time

Job summary

Stanley Black & Decker in Gothenburg, Sweden, is seeking a Marketing Activation Coordinator to drive regional activation initiatives. You will coordinate campaigns, translate content, and ensure timely delivery across markets in a hybrid setup.

The role requires local activation experience, strong project coordination, and fluency in Swedish and English, with Danish/Norwegian skills a plus. Join a global leader delivering iconic brands to customers.

Qualifications

• Hold a bachelor’s degree in Marketing, Business Administration, Communications or related field.
• Experience in local market activation and campaign delivery.
• Strong written and verbal communication in Swedish and English.

Responsibilities

• Coordinate and drive Nordic marketing activation initiatives across markets.
• Support planning, coordination and delivery of marketing projects and campaigns.
• Translate and localize campaigns and materials for market readiness in Swedish, Norwegian and Danish.
• Maintain campaign schedules, timelines and marketing calendars with stakeholders.

Skills

Marketing activation

Project coordination

Swedish & English proficiency

Cross-functional collaboration

Campaign delivery

Education

Bachelor's degree in Marketing, Business Administration, Communications

Job description

Position Title : Marketing Activation Coordinator Location : Gothenburg, Sweden Work Arrangement : Hybrid - live close the office Employment : Permanent Come make the world with us and accelerate your success.It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World.Sound like you? Join our top-notch team of 53,000+ professionals in 60 countries who are making their mark on some of the world’s most beloved brands, including DEWALT, FACOM, STANLEY, BLACK+DECKER and more. What You’ll DoWe are looking for a Marketing Activation Coordinator to join our Nordic Marketing team and help bring our brand and commercial strategies to life in the local market.As Marketing Activation Coordinator, you are responsible for coordinating and driving marketing activation initiatives across multiple countries, acting as a key cross-functional partner between local markets, regional teams, and project stakeholders.This role leads translation and localization efforts to ensure campaigns and materials are market-ready, aligned, and executed effectively.The position also supports the planning, coordination, and delivery of upcoming projects, ensuring timelines, communication, and execution remain on track across all functions.Your key responsibilities:Assist in the implementation and execution of the Nordic marketing plan in line with the Nordic strategy.Provide project coordination support to the marketing team.Maintain campaign schedules, project timelines, and marketing calendarsCoordinate cross-functional efforts for campaigns, launches, and events to help ensure timely delivery and budget alignment.Maintain strong and consistent brand representation across all customer and end-user touchpoints.Provide high-quality translation of marketing and business content from English into Swedish, Norwegian, and DanishSupport measurable marketing performance through clear KPIs, reporting, and post-activity evaluation.Build strong collaboration with internal stakeholders, customers, and external agencies to maximize local market impact. Who You AreHold a Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is preferred,Experience in local market activation and campaign delivery,Strong knowledge of customer-facing marketing channels.We are looking for someone withStrong organisational and project coordination skillsProven experience in a generalist marketing, marketing coordinator, executive or activation role.Commercial mindset with the ability to link marketing activity to business outcomes.Strong written and verbal communication skills,Experience in B2B, retail, tools, consumer goods, or a similar commercial environment would be an advantage,Full professional proficiency in Swedish and English; and preferred in Norwegian and Danish. What You’ll ReceiveAn attractive salary & benefits packageDiscounts on Stanley Black & Decker tools and other partner programsExcellent opportunities for continuous professional developmentHow You’ll FeelWe want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:Grow : Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.Learn : Have access to a wealth of learning resources, including our digital learning portal.Belong : Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.Give Back : Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in.Join us!We Don’t Just Build The World, We Build Innovative Technology Too.Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.Who We AreWe’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.Global Benefits & PerksYou’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.What You’ll Also GetCareer Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.Learning & Development:Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).Diverse & Inclusive Culture:We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.Purpose-Driven Company:You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.