Head of Paid Media & Growth

MyDermaDream; Sweden; On-site; SEK 1,685,000 - 2,279,000; Full time

Benefits offered by this job

Equity options after 2 years

Uncapped bonuses

Dedicated mentors for you and your div

Industry events 2–4 per year

Job summary

My Derma Dream is seeking a Head of Paid Media to own and scale the paid media engine across Meta, Google, AppLovin, Native, Amazon and more. You will build the team, systems and accountability to drive exponential growth, improve LTV/CAC, and manage a high-velocity, high-output marketing operation in a fast-paced DTC environment.

Based in Sweden, the role demands relentless execution, mentorship, and alignment with company values to achieve ambitious 2027 revenue goals.

Responsibilities

• Increase the throughput and success of the paid acquisition engine across internal media buying, agencies, Google, Amazon, AppLovin and Native, while partnering with Creative, Product and CRO to unlock more scalable offers and funnels.
• Learn the current “goals” of the marketing organization
• Guarantee that the leaders are all in sync as to the change-log & hypothesis testing that has taken & takes place in the respective departments with the aim of achieving the Acquisition Division & MDD’s goals
• Develop the departmental leaders in their abilities, management skills & leadership qualities
• Constantly be in & organize the joint search & identification for the true bottlenecks in the processes that achieve the goals of the org, question every step and apply the Theory of Constraints & “The Algorithm” by Elon Musk in solving the problems with your team.
• Network with founders & marketing executives on a daily basis in order to build & grow your personal network with the aim of having a broad, wise & deep understanding of the challenges of your division, your team & the company/
• Design comp structures & incentive plans that rally the teams to perform at their best
• Hold leaders accountable
• “Sleep on the factory floor” and have no limit to the depth of understanding you are willing to attain when working on the biggest bottleneck
• Be an example to others
• Host divisional mentorship calls with your team & a divisional mentor on a weekly basis
• Identify & Recruit skill-based mentors for your departmental leaders to be in constant learning mode
• Take feedback from people below, next to, far from & above you in the org chart & implement quickly
• Give feedback to people below, next to, far from & above you in the org chart & demand higher standards
• Speak candidly about what you see go right / wrong in the organization
• Constantly seek to increase your leverage over the organization so you can get more done in less time so you can move to higher-leverage work
• Be a cultural guardian & cheerleader of our values (Big Dreams, Speed, Aggression, Leadership, Mentorship, Intellectual Honesty, Diligence, Discipline, Growth)
• Report on your divisional progress to the other senior leaders
• Question & hold the other senior leaders in the company accountable, including the CEO
• Develop excellent relationship with people in the company
• Increase the standards with every subsequent person you hire & add to the team
• Fire based on lack of performance & cultural standards
• Help your leaders craft & draft the dashboard mock-ups that deliver the right insights to show critical steps in achieving their goal and speed up time to understanding
• Give feedback to your leaders about their ability to communicate the progress & narrative of their department in an accurate and helpful way to you & the rest of the organization
• Constantly research & find opportunities to improve our LTV/CAC ratio
• Create a culture of creative & operational excellence in your division
• Be positive, critical & optimistic all at the same time without sacrificing either of the three
• Build forecasting models from the ground up with high levels of complexity & future-forward accuracy
• Design, maintain & optimize the meeting rhythms of the acquisition org with the aim of increasing leverage & improving time efficiency

Job description

My Derma Dream is seeking a Head of Paid Media to own and scale the paid media engine across Meta, Google, AppLovin, Native, Amazon and more. You will build the team, systems and accountability to drive exponential growth, improve LTV/CAC, and manage a high-velocity, high-output marketing operation in a fast-paced DTC environment.

Based in Sweden, the role demands relentless execution, mentorship, and alignment with company values to achieve ambitious 2027 revenue goals.