Global Brand Copywriter - SEO-Driven & Tone Expert

Peak Performance; Stockholms kommun; In loco; SEK 500.000 - 600.000; Tempo pieno

Vantaggi offerti da questo lavoro

Workout classes and yoga in Training –

Sports Hour – Friday training

Mountain house & apartment in Åre

Health care allowance

Pension advisory

Health insurance

Descrizione del lavoro

Peak Performance is seeking a Brand Copywriter to develop and execute a holistic copy strategy across our brand. You will own, write, edit and elevate our brand copy and Tone of Voice across social, blog, and new channels, ensuring consistent, impactful messaging with SEO/GEO awareness.

Reporting to the Head of Global Brand Communications, you will collaborate with the ecom and PR teams to craft stories and campaigns, staying ahead of copy trends and platform updates to keepPeak Performance

Competenze

• Proven experience writing brand copy for global sports, fashion or lifestyle brands.
• Experience writing across social media, ecommerce/blogs and PR.
• Understanding of SEO and GEO, and how to write for AI search and LLM-driven discovery.

Mansioni

• Develop a global copy strategy for Peak Performance across channels, aligning with LTSP and marketing plans.
• Own and develop the brand Tone of Voice and channel-specific takedowns.
• Monitor copy trends and AI platform updates; drive timely adoption.
• Collaborate with Head of Communications and Head of Creative on storytelling and messaging for campaigns.
• Advise social media captions and support blog content with clear messaging guidance.
• Write seasonal press materials and support global PR and regional market teams.

Conoscenze

Brand copywriting

Tone of Voice

Cross-channel writing

SEO awareness

Team collaboration

Strumenti

SEO tools

Descrizione del lavoro

Peak Performance is seeking a Brand Copywriter to develop and execute a holistic copy strategy across our brand. You will own, write, edit and elevate our brand copy and Tone of Voice across social, blog, and new channels, ensuring consistent, impactful messaging with SEO/GEO awareness.

Reporting to the Head of Global Brand Communications, you will collaborate with the ecom and PR teams to craft stories and campaigns, staying ahead of copy trends and platform updates to keepPeak Performance