Founding Marketeer

Spiich Labs AB; Stockholms kommun; On-site; SEK 500,000 - 800,000; Full time

Benefits offered by this job

Equity through QESO

On-site work in Stockholm

Job summary

Spiich Labs AB in Stockholm is seeking a Founding Marketeer to own marketing end-to-end—from brand to demand and product marketing. Build the function from scratch and accelerate growth.

You will lead channels like LinkedIn and X, produce customer stories and launch videos, and drive revenue through creative campaigns. Join a small, mission-driven team with equity and on-site collaboration with the founders.

Qualifications

• 1–3 years in marketing, growth, or content.
• Native to LinkedIn and X; can write hooks that stop the scroll.
• Comfortable producing short videos and visuals.
• Think revenue: measure by pipeline and expansion.

Responsibilities

• Own marketing end-to-end — brand, demand, and product marketing.
• Own the channels: LinkedIn and X; test performance marketing.
• Turn customers into stories with case studies and launch videos.
• Release notes and campaigns to drive market expansion.
• Plan events and founder-level dinners that break the mold.
• Track metrics across customers to turn usage into hype.
• Keep the website sharp as a living asset.

Skills

LinkedIn & X marketing

Video production

Content writing

Performance marketing

Analytics & reporting

Tools

LinkedIn Ads

X Ads

Marketing automation

Job description

TL;DR

We're looking for a Founding Marketeer to own how the world hears about Spiich — from LinkedIn to launch videos to sales‑leader dinners. You'll turn customer results into stories, product releases into moments, and Spiich into the loudest brand in sales tech. Must be creative, hungry, and allergic to corporate marketing.

Why join

We're a small, talent‑dense team building a generation‑defining company from Stockholm. We value speed, rigour, and extreme ownership. If you get energy from shipping campaigns (not planning them), thrive in ambiguity, and want your work seen by thousands — not buried in a brand deck — you'll feel at home.

You'll have unfair material to work with: customers report 90% less prospecting time, 3x market coverage, and 2x customer meetings. Your job is to make sure everyone knows it. Marketing here is not a support function — it's a revenue function, and you'll build it from scratch.

We're backed by founders and operators behind Lovable, OpenAI, Tandem Health, and Neo4j.

What you'll do (responsibilities)

In one sentence: Own marketing end-to-end — brand, demand, and product marketing.

• Own the channels: Run LinkedIn and X, grow founder‑led and company content, and test performance marketing — you decide what works and double down
• Turn customers into stories: Produce quantitative case studies and launch videos that make prospects ask "how do I get that?"
• Own product marketing: Release notes, launch posts, and feature campaigns — to the market and to our existing customer base, where great launches drive expansion
• Run events that don't feel like events: Sales‑leader dinners, sellathons, speed‑dating for sales reps — formats no one else in the industry is doing
• Build the aggregate story: Track and publish the numbers across our customer base (meetings run, hours saved) that turn usage into hype
• Keep the website sharp: Own the site as a living asset, not a brochure

Who you are

• Creative operator with roughly 1–3 years in marketing, growth, or content — hungry to own the whole function, not a slice of it
• Native to LinkedIn and X: you know what performs and why, and you can write hooks that stop the scroll
• Comfortable producing: short videos, visuals, posts — done this week beats perfect next month
• Think in revenue, not impressions: you measure marketing by pipeline and expansion
• Comfortable with ambiguity, early‑stage chaos, and fast iteration
• Fully committed to the mission: not "just a job"

Bonus

Experience marketing to sales teams, or building an audience of your own.

What we offer

• Own the entire marketing function from day one — no committee, no layers
• Work directly with the founders on positioning and strategy
• Meaningful equity through qualified employee stock options (QESO)
• Mission‑driven, no‑BS culture: experiment, ship, learn
• Fully on‑site in Stockholm - we believe in working together
• Competitive compensation package

About Spiich Labs

Spiich is the agentic platform for sales teams. Reps focus on the human work — building relationships, building trust, and closing deals — while Spiich agents handle everything else: prospecting, lead generation, CRM updates, meeting prep, follow‑ups, and everything in between. We're backed by founders and operators behind Lovable, OpenAI, Tandem Health, and Neo4j.

How we hire

1. Submit your application
2. Intro call with Johan (Co‑founder & CEO)
3. Portfolio review: show us campaigns, posts, or content you've made — and what they achieved
4. Marketing exercise: draft a launch for a real Spiich feature
5. Join us for trial work lasting 2 days on‑site. We'll see how you tick and you get to meet the team and explore whether joining Spiich feels right for you.

We move fast — the full process typically takes under two weeks.

How to Apply

Drop us a line at [e-mail] with your LinkedIn, links to work you've made (posts, videos, campaigns — anything public), and a note on why this excites you. No CV needed.