Growth Marketer

Mediaflow; Göteborgs kommun; Hybrid; SEK 40,000 - 65,000; Full time

Benefits offered by this job

Influence processes and structure

Opportunity for smart experimentation

Part of an international scaling journey

Job summary

Mediaflow is seeking a Growth Marketer (HubSpot and Growth Ops) to drive the growth engine by optimizing marketing operations and data management. The role involves owning HubSpot workflows, ensuring measurable lead processes, and contributing to SEO and AI search optimization strategies.

The ideal candidate has hands-on experience with HubSpot, problem-solving skills, and enjoys building automated processes. This position offers an influential role in an international scaling journey.

Qualifications

• Experience with marketing automation tools and a solid understanding of data-driven decisions.
• Experience in an international growth context is beneficial.
• Familiarity with AI search optimization (AEO) is a plus.

Responsibilities

• Develop HubSpot workflows and reporting.
• Improve automated nurture journeys for leads.
• Enhance tracking and attribution setup.

Skills

Hands-on experience with HubSpot

Understanding of SEO

Experience in SaaS environment

Problem solving

Collaboration across teams

Job description

About the role

We are looking for a Growth Marketer (HubSpot and Growth Ops) to build and develop the engine behind our growth. This role sits at the intersection of marketing operations, data quality, attribution, and performance reporting.

You will work closely with Marketing and Revenue to ensure our lead to pipeline process is clear, measurable, and scalable, and that decisions are made based on reliable data.

What we’re looking for

You are a positive, self-driven person who enjoys taking ownership and building things from scratch. Experience from a SaaS environment is a plus. You have hands‑on experience with HubSpot, and you enjoy building automated processes and flows that make marketing operations scalable. You are fluent in English.

What you will do

• Own and develop HubSpot end to end (workflows, segmentation, lifecycle logic, lead scoring, lists, reporting)

• Build and continuously improve automated nurture journeys that help move leads through the funnel

• Strengthen our tracking and attribution setup, including UTM governance, so we can trust the numbers

• Build dashboards and recurring performance follow‑ups that make it clear what drives pipeline impact

• Improve the handoff between Marketing and Sales (routing, SLAs, feedback loops)

• Work with structured optimization and experimentation to improve results over time

• Contribute to organic growth by improving SEO fundamentals and building our approach to AEO (AI search optimization), so Mediaflow is discoverable in both search engines and AI generated answers

We think you will recognize yourself in several of these

• You have hands‑on experience with HubSpot or similar marketing automation tools, and you enjoy combining structure, data, and problem solving

• Experience from a SaaS environment is a plus (not required)

• You have worked across multiple markets or in an international growth context

• You are comfortable collaborating cross‑functionally with marketing and commercial teams

• You like making complex flows and data understandable for others

• You have a solid understanding of SEO, and curiosity for how search is changing through AI, including AEO

What we offer

• A central role where you get to build and improve our growth engine in practice

• Large opportunity to influence processes, structure, and how we measure growth

• A team that values pace, clarity, and smart experimentation

• The chance to be part of an international scaling journey, with strong focus on Germany (DACH)

• Hybrid setup with an office in Uppsala