Expansion Manager | Full-time | Stockholm

Rebl Eats; Stockholms kommun; On-site; SEK 900,000 - 1,500,000; Full time

Job summary

Rebl Eats is expanding across Europe and seeking a driven Launch Lead to drive the first city rollout, from securing contracts to getting products on the shelf. You will scale operations, establish pilots, and build a playbook for future markets, working closely with HQ teams.

In this role you will own end-to-end delivery, manage cross-functional projects, and adapt the brand to local markets while meeting timelines and compliance requirements.

Qualifications

• Experience in starting up new markets or launches.
• Strong operational mindset with ability to execute end-to-end.
• Comfort with rapid, hands-on problem solving in a scaling startup.

Responsibilities

• Lead the launch of a new market from contract to products on the shelf.
• Own pilot store rollout (e.g., 30 stores) and translate learnings into a repeatable playbook.
• Coordinate cross-functional teams (HQ, logistics, suppliers) to meet timelines and quality standards.
• Ensure compliance with local regulations and adapt products to local markets.

Skills

Operations

Logistics

Project management

Market launches

AI automation

Job description

Join us to launch Rebl Eats in its next European cities, from setting up logistics to the first stores selling.

Rebl Eats is a Nordic food brand on a mission to lead the green transition in food. We make healthier meals for modern lifestyles, sold in 1800 supermarkets today in Sweden, Finland and Germany. No meat, no big deal. In 5 years, we've grown by an average of 50% a year and sold over 7 million meals. Rebl was founded by leaders from Absolut Vodka and Delivery Hero (foodora).

The role

You'll join Rebl's scaling team and lead the launch of a new market, from first contract to products on the shelf. Your first city is in one of the big European markets. Once it's up and running, you take the playbook to the next market. The end goal is to run launches on your own, and help train the new city launchers.

Your first 90 days

• Operations and logistics are up and running in your first city.


• 30 pilot stores are launched and selling, together with our team.


• Our products fit the local market and meet local rules, and the project is fully managed by you, supported by HQ teams.

Who you are

• You're results-driven and enjoy operations: you've hit clear targets, and you like making the engine run, not just planning it.


• You own problems end to end and solve them without waiting for direction.


• You run projects like a consultant and deliver like an operator: you break a launch into a plan, hit deadlines, and turn what you've done once into a playbook the next city can run faster.

Nice to have

• You've worked in a scaling startup or as a management consultant.


• You use AI for real work: you've automated processes your team still uses, or built your own agents.


• A plus if you speak another major European language fluently.

What we offer

• A fast-paced startup: see how a sustainable consumer brand is built.


• A hungry, driven team, traveling for offsites, world-class mentors and AI training.


• Real impact: your choice of job is your biggest climate impact.

Practical and how to apply

• Home-base in Stockholm or another European capital, with 3–10 week stays in each launch market to hire and set up.


• Full-time, starting as soon as possible, latest January 2027.


• Fluent English.