Community management specialist （Nordics）

BYD EUROPE; Stockholms kommun; On-site; SEK 420,000 - 540,000; Full time

Benefits offered by this job

Competitive pay

Team building events

Impactful mission

Job summary

BYD Europe BV in Sweden seeks a skilled Community Growth & Engagement specialist to lead Nordics-focused initiatives, drive user engagement, and nurture key contributors.

You will plan localized content across platforms, oversee online and offline campaigns, and analyze performance to inform strategy, with excellent English and Nordic language copywriting.

Qualifications

• Bachelor’s degree or above.
• 2+ years in community operations, social media, or content marketing.
• Strong understanding of Nordics digital platforms and user behavior.
• Excellent English and Nordic language communication and copywriting.

Responsibilities

• Develop and execute Nordics-focused community growth strategies.
• Plan, publish, and moderate localized content across platforms.
• Plan and run online and offline campaigns and events.
• Monitor metrics and provide actionable insights.

Skills

Community operations

Social media

Content marketing

Copywriting

Education

Bachelor’s degree or above

Job description

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team. BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem. BYD Europe BV located in Hoofddorp, Netherlands. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.

Key Responsibilities

• Community Growth & Engagement: Develop and execute community growth strategies tailored to the Nordics market; Drive user engagement through campaigns, discussions, and interactive content; Identify and nurture key users (KOLs, active contributors, brand advocates).
• Content Planning & Management: Plan and publish high-quality, localized content (posts, topics, campaigns); Moderate user-generated content to ensure quality and compliance; Identify trending topics and align content with user interests.
• Campaign & Event Execution: Plan and execute online and offline campaigns (e.g., test drive events, meetups); Collaborate with marketing and after-sales teams to launch engagement initiatives; Support offline activities such as vehicle showcases and community events.
• Data & Insights: Monitor community performance metrics (engagement, retention, growth); Analyze user behavior and optimize content and operations strategies; Provide regular reports and actionable insights.

Skills, Qualifications, and Experience Required

• Bachelor’s degree or above
• 2+ years experience in community operations, social media, or content marketing
• Strong understanding of Nordics digital platforms and user behavior (e.g., Instagram, TikTok, Facebook)
• Passion for automotive industry (EV knowledge is a plus)
• Excellent English and Swedish / Norwegian / Danish / Finnish communication and copywriting skills
• Strong sense of ownership and execution
• Strong understanding of the Nordics market, including local user behavior, culture, and digital trends
• Proven experience in localized community operations and user engagement strategies

We Offer

• Competitive remuneration based on performance and experience.
• Opportunities for department and company-wide team building events.
• A chance to contribute to the transition towards zero-emission transportation and the decarbonization of the economy.

Location

Sweden

Type of Employment

Full-time