Chief Marketing Officer

Hästens Sängar AB; Köpings kommun; Presencial; SEK 600.000 - 800.000; Jornada completa

Descripción de la vacante

A leading company in the bedding industry in Sweden is seeking a high-potential individual for a unique operator role focused on marketing and commercial accountability. The position demands strong analytical skills and execution capacity to drive measurable EBIT through innovative data-driven strategies. The successful candidate will own the full funnel, ensuring effective messaging and positioning that boosts conversion rates and revenue per store while eliminating low-ROI activities. Ambitious individuals ready for responsibility and impact are encouraged to apply.

Formación

• Strong analytical ability and structured thinking.
• High execution capacity and speed.
• Ownership mindset: 'I fix it'.

Responsabilidades

• Own the full funnel: traffic → revenue → gross margin.
• Build a data-driven, AI-enabled demand engine.
• Improve conversion quality and revenue per store.

Conocimientos

Analytical ability

Structured thinking

High execution capacity

Ownership mindset

Strong judgment

Descripción del empleo

Execution-Driven / Data-Driven / Category Ownership

This is not a traditional CMO role. This is a high-intensity operator role with full commercial accountability. We are hiring a high-potential individual — not for past titles, but for demonstrated capability and trajectory.

This is a selective hire for someone who can combine commercial execution, category thinking, and system building at a high level.

The Role

Your mission is to make marketing a measurable EBIT driver.

• Own the full funnel: traffic → revenue → gross margin
• Build a data-driven, AI-enabled demand engine
• Improve conversion quality and revenue per store
• Eliminate low-ROI activities

Operate in fast, weekly execution cycles.

You will also own category, message, and positioning — ensuring all communication drives commercial impact.

What Success Looks Like

• Higher conversion rates
• Improved gross margin
• Increased revenue per store
• Clear marketing → EBIT visibility
• Faster execution cycles
• Stronger category positioning

What We Look For

• Strong analytical ability and structured thinking
• High execution capacity and speed
• Ownership mindset: “I fix it”
• Ability to move from data → decision → action
• Strong judgment in numbers and language

What You Must Be Comfortable With

• Being measured on results, not activity
• Stopping initiatives that don’t perform
• Challenging stakeholders with data
• Making decisions with incomplete information
• Operating with speed and accountability

What You Will NOT Do

• Run campaigns without measurable impact
• Optimize for awareness without demand logic
• Rely on agencies for core thinking
• Increase activity instead of effectiveness
• Use discounts as a growth lever

Final Note

We are not hiring for experience. We are hiring for learning speed, execution capacity, and ambition. If you want responsibility, speed, and impact — this is it.