Senior Manager, Marketing & Communications (Fixed-Term)

ESL; Riyadh; On-site; SAR 400,000 - 680,000; Full time

Job summary

EFG (ESL FACEIT Group) in Riyadh seeks a Senior Manager, Corporate Marketing & Communications to lead the corporate communications function, ensuring consistent institutional positioning, and stakeholder engagement across channels. The role oversees messaging, leadership communications, campaigns, and integrated planning in alignment with governance priorities.

The position requires strong strategic thinking, disciplined execution, and the ability to operate with senior stakeholders in a

Qualifications

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or a related field.
• Master’s degree or advanced certification in a related discipline is preferred but not mandatory.
• Minimum 8-10 years of experience in corporate communications, institutional marketing, or public relations.
• Experience managing and executing corporate communications strategies within large organizations, government entities, global brands, or international institutions.
• Experience managing agencies and cross-functional stakeholder environments.
• Prior experience within the gaming, esports, and sports industry is preferred.

Responsibilities

• Develop and implement the corporate marketing and communications strategy aligned with organizational priorities.
• Define corporate messaging frameworks, institutional narratives, and positioning guidelines across all communication channels.
• Lead corporate communications planning for major announcements, partnerships, milestones, and institutional initiatives.
• Establish communications governance, approval processes, and editorial planning frameworks.
• Advise senior leadership on communications strategy, reputation positioning, and stakeholder engagement approaches.
• Oversee the end-to-end execution of corporate communications campaigns, executive messaging, thought leadership initiatives, and institutional content programs.
• Manage and direct agency partners and internal teams across PR, media relations, executive communications, and corporate content production.
• Ensure consistent application of brand voice, corporate identity, and institutional positioning across all communication outputs.
• Coordinate cross-functionally with Marketing, Partnerships, Government Relations, Legal, Strategy, and Event teams to ensure unified communications delivery.
• Lead crisis communications planning and response coordination in collaboration with leadership and legal stakeholders when required.
• Support global stakeholder engagement efforts, ensuring alignment between regional narratives and international positioning.
• Define corporate communications KPIs and establish measurement frameworks to assess reputation impact, media performance, stakeholder engagement, and sentiment trends.
• Monitor coverage, narrative alignment, and institutional positioning across key markets.
• Deliver structured communications performance reports and strategic recommendations to senior leadership.
• Continuously refine processes, governance structures, and operational workflows to enhance efficiency, consistency, and risk mitigation.

Skills

Strategic thinking

Stakeholder management

Executive communications

Governance

Project management

Agency management

Multi-channel communications

Crisis communications

Education

Bachelor's degree in Communications, Marketing, PR, Journalism

Master's degree or advanced certification preferred

Job description

AtEFG (ESL FACEIT Group) we create worlds beyond gameplay where players and fans become community. We pride ourselves in having a corporate social responsibility which is that “IT’S NOT GG, UNTIL IT’S GG FOR ALL”. We are passionate about the culture we foster that ultimately helps to create and shape the world of esports, gaming tournaments, leagues, events and holistic ecosystems staged for our millions of players, fans and heroes.

Everything we do, from global esports tournaments and community-driven leagues to next-generation platforms and live events, is rooted in our passion, craftsmanship, and culture. With millions of players and fans around the world, we aim to shape the future of esports and gaming by building ecosystems that are inclusive, innovative, and enduring.

Job Title: Senior Manager, Corporate Marketing & Communications

Location: Riyadh, Saudi Arabia.

Contract: Fixed-Term Contract (12 months only)

Department: Marketing

Direct Reports: 0

Purpose of Role:

The Senior Manager, Corporate Marketing & Communications, leads the development and execution of the organization’s corporate communications strategy, ensuring consistent institutional positioning, reputation management, and stakeholder engagement across all channels. The role oversees corporate messaging, leadership communications, corporate campaigns, and integrated communications planning, ensuring alignment with organizational strategy, governance priorities, and global positioning objectives. The role requires strong strategic thinking, disciplined execution, and the ability to operate effectively in senior stakeholder environments.

Responsibilities:

Strategy and Planning

• Develop and implement the corporate marketing and communications strategy aligned with organizational priorities.
• Define corporate messaging frameworks, institutional narratives, and positioning guidelines across all communication channels.
• Lead corporate communications planning for major announcements, partnerships, milestones, and institutional initiatives.
• Establish communications governance, approval processes, and editorial planning frameworks.
• Advise senior leadership on communications strategy, reputation positioning, and stakeholder engagement approaches.

Execution and Delivery

• Oversee the end-to-end execution of corporate communications campaigns, executive messaging, thought leadership initiatives, and institutional content programs.
• Manage and direct agency partners and internal teams across PR, media relations, executive communications, and corporate content production.
• Ensure consistent application of brand voice, corporate identity, and institutional positioning across all communication outputs.
• Coordinate cross-functionally with Marketing, Partnerships, Government Relations, Legal, Strategy, and Event teams to ensure unified communications delivery.
• Lead crisis communications planning and response coordination in collaboration with leadership and legal stakeholders when required.
• Support global stakeholder engagement efforts, ensuring alignment between regional narratives and international positioning.

Reporting and Optimization

• Define corporate communications KPIs and establish measurement frameworks to assess reputation impact, media performance, stakeholder engagement, and sentiment trends.
• Monitor coverage, narrative alignment, and institutional positioning across key markets.
• Deliver structured communications performance reports and strategic recommendations to senior leadership.
• Continuously refine processes, governance structures, and operational workflows to enhance efficiency, consistency, and risk mitigation.

Requirements:

Education

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or a related field.
• Master’s degree or advanced certification in a related discipline is preferred but not mandatory.

Years of Experience

• Minimum 8-10 years of experience in corporate communications, institutional marketing, or public relations.
• Proven experience in managing and executing corporate communications strategies within large organizations, government entities, global brands, or international institutions.
• Experience managing agencies and cross-functional stakeholder environments.
• Prior experience within the gaming, esports, and sports industry is preferred.

Knowledge, Skills, and Abilities

• Strong understanding of corporate communications strategy, reputation management, and institutional positioning.
• Experience developing executive messaging, corporate narratives, and leadership communications frameworks.
• Ability to manage complex stakeholder communications across multiple audiences and markets.
• Strong project management and governance capabilities across multi-channel communications initiatives.
• Experience managing agencies, editorial calendars, media relations, and corporate content workflows.
• Familiarity with the regional and global esports ecosystem, including publishers, teams, federations, event operators, and digital communities, is strongly preferred.
• Ability to manage high-visibility communications moments under tight timelines.
• Strong stakeholder management skills with the ability to advise senior leadership.
• Excellent written, verbal, and presentation communication skills in both English and Arabic.
• Ability to operate effectively in cross-functional and international environments.

Firmly rooted in our values, EFG is an affirmative action employer that celebrates being an equal opportunity workplace. Our unwavering commitment to fair employment extends to all individuals, regardless of their race, color, ancestry, religion, sex, national origin, age, sexual orientation, disability, citizenship, marital status, gender identity, or Veteran status.