Senior Digital Marketing & Content Specialist

ALYAMAMA Industrial Group; Saudi Arabia; On-site; SAR 120,000 - 180,000; Full time

Job summary

ALYAMAMA Industrial Group is seeking a skilled Social Media Manager to oversee content across its brands and factories in Saudi Arabia. You will photograph products on the factory floor, design posts, and run paid campaigns to reach prospective buyers.

You’ll collaborate with production and sales to show how our products are made and where they’re used. The role requires hands-on experience across branding, product photography, and bilingual copywriting in Arabic and English, with the ability to

Qualifications

• Experience managing social media accounts and paid campaigns.
• Portfolio with product photography and short-form video.
• Strong writing in Arabic and English.
• Ability to work independently across multiple brands.

Responsibilities

• Social media management — Build a monthly content calendar for the Group and each factory. Schedule and publish posts on LinkedIn, Instagram, and TikTok, tailoring the content to each brand’s audience and sales priorities.
• Photography and video — Plan and conduct shoots at factories and project sites. Photograph finished products, film manufacturing processes, and edit footage into short videos that showcase our work.
• Design and copywriting — Create graphics, carousels, and advertisements. Write clear copy in Arabic and English that explains product features and applications while maintaining each brand’s identity.
• Paid advertising — Plan and launch campaigns, select target audiences, and manage approved budgets. Test advertising messages and formats, then use the results to improve performance.
• Reporting and sales coordination — Route inquiries to the relevant sales team and track which campaigns generate qualified leads and requests for quotation. Report monthly on these results alongside campaign spend and content performance.

Skills

Social media management

Paid advertising

Photography

Video editing

Graphic design

Copywriting

Arabic-English writing

Job description

You’ll manage social media for ALYAMAMA Industrial Group and its factories. You’ll photograph products on the factory floor, design and schedule posts, and run paid campaigns to reach prospective buyers. Working directly with our production and sales teams, you’ll show customers how our products are made and where they’re used, from custom woodwork and electrical panels to heavy transport equipment

Key Responsibilities

• Social media management — Build a monthly content calendar for the Group and each factory. Schedule and publish posts on LinkedIn, Instagram, and TikTok, tailoring the content to each brand’s audience and sales priorities.
• Photography and video — Plan and conduct shoots at factories and project sites. Photograph finished products, film manufacturing processes, and edit footage into short videos that showcase our work.
• Design and copywriting — Create graphics, carousels, and advertisements. Write clear copy in Arabic and English that explains product features and applications while maintaining each brand’s identity.
• Paid advertising — Plan and launch campaigns, select target audiences, and manage approved budgets. Test advertising messages and formats, then use the results to improve performance.
• Reporting and sales coordination — Route inquiries to the relevant sales team and track which campaigns generate qualified leads and requests for quotation. Report monthly on these results alongside campaign spend and content performance.

What You’ll Bring

• Hands-on experience managing social media accounts and paid advertising campaigns. Experience working across multiple brands or in industrial B2B marketing is preferred.
• Portfolio demonstrating your skills in product photography, graphic design, and short-form video editing.
• Strong writing skills in Arabic and English, with the ability to explain technical products in language customers understand.
• The ability to work independently, coordinate on-site shoots, and meet publishing deadlines across several brands.