Business Performance Analyst

Signature Marketing Concepts; Riyadh Region; On-site; SAR 180,000 - 300,000; Full time

Job summary

Signature Marketing Concepts in Riyadh, KSA seeks an FP&A & Business Performance Analyst to drive financial planning, budgeting, and performance analysis for wellness & fitness initiatives.

The role focuses on forecasting, cash flow management, and KPI tracking, delivering insights to leadership. Strong Excel/BI skills, 3–7 years of relevant experience, and data storytelling are required. Start ASAP for a high-impact, data-driven team.

Qualifications

• 3–7 years of FP&A, business analysis, or data analytics experience.
• Experience with subscription metrics (churn, LTV, CAC, MRR).
• Proficient in Excel/Google Sheets, Power BI, Looker Studio; SQL a plus.
• Ability to translate data into actionable insights.
• Strong communication and presentation skills.

Responsibilities

• Develop and manage financial models, forecasts, and annual budgets.
• Monitor cash flow and capital allocation; assess investment scenarios.
• Define and track KPIs to measure growth and efficiency.
• Analyze churn, CAC, ARPU, LTV, cohorts; evaluate gym occupancy.
• Build real-time dashboards and deliver monthly/quarterly reports.
• Present data in clear, actionable formats.

Skills

Analytical thinking

Data analysis

Autonomy

Data storytelling

Tools

Excel/Google Sheets

Power BI

Looker Studio

SQL

Job description

March 5, 2025

Job Type: Full Time

Job Location: Riyadh KSA

Role: FP&A & Business Performance Analyst (Wellness & Fitness) - Riyadh, KSA

Start Date: ASAP

About The Company

Our client is a fast-growing company in the fitness and wellness industry, committed to a data-driven approach to business growth and operational excellence. Our focus is on leveraging financial and operational insights to optimize performance, improve profitability, and support strategic decision-making. As we expand, we are seeking an FP&A & Business Performance Analyst to drive financial planning, reporting, and performance analysis.

The FP&A & Business Performance Analyst will play a critical role in financial planning, budgeting, and performance tracking. This position focuses on analyzing key financial and operational KPIs, ensuring cash flow stability, and providing data-driven insights to support strategic decisions. Key areas of focus include budget forecasting, cost analysis, Churn Rate, Customer Acquisition Cost (CAC), Conversion Rate, Lifetime Value (LTV), profitability per location, and revenue optimization.

Key Responsibilities

Financial Planning & Budgeting

• Develop and manage financial models, forecasts, and annual budgets.
• Monitor and optimize cash flow and capital allocation.
• Assess business scenarios and investment feasibility.

Business Performance & KPI Tracking

• Define and track financial and operational KPIs to measure growth and efficiency.
• Analyze churn rate, CAC, ARPU, LTV, conversion rates, and gym occupancy rates.
• Conduct cohort analysis to understand customer behavior trends and retention drivers.

Profitability Optimization & Strategic Insights

• Analyze fixed and variable costs to identify cost-saving opportunities.
• Compare financial performance across locations and recommend improvements.
• Develop revenue-enhancement strategies based on data-driven insights.

Reporting & Data Visualization

• Build and maintain real-time dashboards for financial and operational performance tracking.
• Deliver monthly and quarterly reports to support strategic decision-making.
• Present complex data in a clear and actionable format.

Required Profile

Experience & Technical Skills

• 3 to 7 years of experience in FP&A, Business Analysis, or Data Analytics.
• Background in fast-paced industries (fitness, retail, SaaS, subscription-based businesses, franchises).
• Strong understanding of subscription models and key metrics (churn, LTV, CAC, MRR, cohort analysis).
• Proficiency in Excel/Google Sheets, Power BI, Looker Studio; SQL is a plus.
• Experience in financial modeling, cash flow management, and business forecasting.

Soft Skills

• Strong analytical thinking and problem-solving ability.
• Ability to translate data into actionable business insights.
• Autonomous and proactive, able to work closely with leadership.
• Strong communication and presentation skills for data storytelling.