Company Description
Digimax Advertising is a Doha-based agency that helps brands grow through strategic, performance-driven marketing. The team specializes in social media management, website design and development, SEO, paid ads, photo and video production, and graphic design and branding. Every project is approached with clear strategy, intentional creativity, and precise execution to deliver measurable impact. Brands partner with Digimax because the agency simplifies complex marketing challenges and provides reliable, results-focused solutions.
Role Description
The Social Media Executive is a full-time, on-site role based in Lusail. We are looking for a creative, enthusiastic, and results-driven individual to join our team at Digimax Advertising. The ideal candidate will be responsible for managing social media accounts, developing engaging content, executing digital campaigns, and increasing brand visibility across multiple platforms.
The candidate should have a strong understanding of social media trends, content creation, audience engagement, and digital marketing strategies.
Key Responsibilities
1. Social Media Management
- Manage and maintain social media accounts, including Instagram, Facebook, LinkedIn, TikTok, Snapchat, and YouTube.
- Develop and implement social media strategies to increase brand awareness and engagement.
- Plan, schedule, and publish content across different platforms.
- Monitor social media interactions, comments, messages, and customer inquiries.
- Ensure consistent brand identity and communication across all platforms.
2. Content Creation & Planning
- Develop creative content ideas for posts, reels, stories, and promotional campaigns.
- Prepare monthly social media content calendars.
- Coordinate with graphic designers, photographers, and videographers to produce high-quality content.
- Write engaging captions, promotional messages, and relevant hashtags.
- Stay updated with the latest social media trends and viral content formats.
- Assist in planning and executing paid advertising campaigns on Meta, TikTok, Google, and other digital platforms.
- Monitor campaign performance and recommend improvements.
- Support lead-generation and brand-awareness campaigns.
- Coordinate with internal teams to ensure campaigns meet client objectives.
4. Client Account Management
- Handle social media accounts for multiple clients.
- Understand client requirements, target audiences, and marketing objectives.
- Coordinate with clients for content approvals, campaign updates, and feedback.
- Ensure timely delivery of social media content and marketing activities.
- Maintain professional relationships with clients.
5. Analytics & Reporting
- Monitor social media performance, including reach, impressions, engagement, followers, and conversions.
- Prepare monthly social media performance reports.
- Analyze campaign results and recommend strategies for improvement.
- Track competitors and identify new opportunities for growth.
Qualifications
Bachelor's degree in Marketing, Mass Communication, Digital Media, or a related field.
- 1-3 years of experience in social media management or digital marketing, preferably in an advertising agency.
- Strong knowledge of Instagram, Facebook, LinkedIn, TikTok, Snapchat, and YouTube.
- Experience using Meta Business Suite and social media scheduling tools.
- Basic knowledge of Meta Ads Manager and Google Ads.
- Good content writing and communication skills in English.
- Knowledge of Arabic will be an added advantage.
- Basic knowledge of Canva, Adobe Photoshop, or video editing tools is preferred.
- Ability to manage multiple client accounts and meet deadlines.
- Creative mindset with strong organizational and multitasking skills.
- Understanding of the Qatar market and local social media trends is an advantage.
- Ability to work on-site in Lusail, collaborate with cross-functional teams, and manage multiple projects and deadlines.
- Strong attention to detail, creativity, and an understanding of digital trends and audience behavior.
Key Performance Indicators (KPIs)
- Social media engagement and audience growth.
- Timely delivery of monthly content calendars.
- Quality and consistency of published content.
- Campaign reach, leads, and conversions.
- Client satisfaction and account retention.
- Timely submission of performance reports.
Preferred Skills
- Creativity and content storytelling.
- Social media strategy development.
- Photography and short-form video content planning.
- Client communication and presentation skills.
- Ability to work independently and collaboratively.
What We Expect
We are looking for a proactive team member who can bring fresh ideas, manage social media platforms professionally, coordinate effectively with creative teams, and contribute to the digital growth of Digimax Advertising and its clients.